Ethnic Retail Store opts for metro advertising massively

In Campaigns By M4G Bureau - March 16, 2020

Aurelia store at Andheri metro station promotes store launch across 99 Screens in Andheri, Ghatkopar and Western Express Highway metro stations

XL Network: Ocean launches next gen large format DOOH roadside network in key UK cities

In Digital OOH By M4G Bureau - March 11, 2020

Jaguar Land Rover is the launch partner with a campaign breaking across 13 of the screens in four cities

China’s OOH agency Vivid City appoints Danny Lee as Chief Creative Officer

In Digital OOH By Rajiv Raghunath - March 03, 2020

Danny brings to Vivid City the ability to plan and execute activations, projections and unique builds that will complement Vivid City’s network of LED screens across the Chinese market

Broadsign partners Heurist’s CAASie to offer pDOOH to small biz in Australia

In Digital OOH By Rajiv Raghunath - February 18, 2020

The integration provides CAASie’s user base of local advertisers with access to premium DOOH screens across Australia

Saharanpur Smart City Project opens bid for DOOH

In OOH News By M4G Bureau - February 13, 2020

The tender calls for supply, design and installation of LED screens for OOH advertising in the city under smart city project

Elusive young audiences like, want, trust, respond to live broadcast content on DOOH: Ocean study

In Research By Rajiv Raghunath - January 30, 2020

18 to 34-year-olds trust the authenticity of content and ads on DOOH screens more than other media channels

Zee innovates at self-ticketing zones for content promotion

In Campaigns By M4G Bureau - January 21, 2020

The entertainment brand has partnered with Vyoma tapping 25 railway stations in Mumbai across 68 Self Ticketing Zones with 340 connected digital screens

Enkon OOH launches pDOOH network in metro cities

In Digital OOH By Ria Banerjee - January 13, 2020

Around 600 programmatic digital out of home screens are seen to be playing daily in approx. 200 cafes, 100 fine dining restaurants and lounge bars across Delhi, Mumbai, Pune, Bangalore & Kolkata

Locad strengthens pDOOH in West Bengal market

In Digital OOH By Bhawana Anand - January 03, 2020

The programmatic DOOH network of more than 650 screens offer 80000+ unique eyeballs weekly

Leafberry expands media portfolio with digital screens

In Digital OOH By Bhawana Anand - November 21, 2019

The Ludhiana based company has plans to install 10 screens in the 1st phase; two are operational currently