Results For "Screen"
393 News Found
BARC India forays into OOH Display screen viewership
In OOH News By M4G Bureau - April 25, 2018
The association delves into OOH advertisement measurement specifically running on TV displays located at avenues like restaurants, pubs and bars in select cities
Transparent LED screens hold promise for OOH
In OOH Solutions By M4G Bureau - April 23, 2018
Manufacturing firm Yuchip maintains that in addition to the extremely high market value, transparency, lightness, fashion, aesthetics and other characteristics of the transparent screen help it gain an appreciation of many exclusive clients
Vyoma enters the Kolkata market with 233 screens at 24 metro stations
In Digital OOH By M4G Bureau - April 16, 2018
The displays aimed to drive engagement and consumer participation through various call to action campaigns and messages are able to support and recognise 14 different types of daily ticket transactions and payment methods
JCDecaux unveils digital transformation at Melbourne’s Southern Cross Station
In Digital OOH By M4G Bureau - April 11, 2018
The largest of their kind, the new 85” Spectacular screens will create powerful digital avenues in key commuter and pedestrian corridors throughout Southern Cross Station
AdOnMo facilitates contextual advertising on cab LED screens
In Digital OOH By Bhawana Anand - March 29, 2018
The LED screens are placed atop cabs and the firm uses patented software and proprietary hardware by which brand advertisement can be displayed as per particular time of day and location of the cab
US-based Ads on Top unveils Dynamix playlist automation via API
In Digital OOH By M4G Bureau - March 28, 2018
Ads on Top utilises evolving data sources to analyse audience and context around screens to determine ideal content to deliver. This targeting takes network availability, budgets, CPMs and other ad metrics into account to determine the ideal ad to display
Jockey likely to hit the streets with new campaign soon
In OOH News By M4G Bureau - March 23, 2018
The TVC conceptualised by L&K Saatchi & Saatchi agency has already hit the TV screens whereas the OOH campaign is expected to be launched soon.
DMRC invites bids for ad rights inside select Line 2 stations
In OOH News By M4G Bureau - March 21, 2018
The tender includes different kind of formats such as static, digital, platform screen doors and experiential marketing activities inside designated stations on Line 2
Vijaya OOH Media bags Kochi Metro train branding rights
In OOH News By Bhawana Anand - March 20, 2018
Vijaya OOH Media will be offering train wrap branding, in-train branding, such as, with posters and stickers, as well as on LED screens inside trains. There are 18 digital screens inside each train on which the advertisements can be displayed
Broadsign to power Westfield’s digital media screens at shopping centres
In Digital OOH By M4G Bureau - March 14, 2018
Partnership enables advertisers and brands to reach shoppers with contextual, targeted campaigns on over 500 digital screens