Polygon's Remi du Preez to deliver Science of OOH keynote at WOO Africa Forum

In OOH News By M4G Bureau - December 19, 2023

At Polygon du Preez is building the largest network of programmatically connected digital OOH screens enabling access to an Africa-wide network for media owners, agencies and advertisers

Samsung livestreams interactive Rocket League challenge in epic DeepScreen® Alive gameplay

In Digital OOH By M4G Bureau - December 19, 2023

Produced by CYLNDR, the 15 minute game unfolded on London’s Piccadilly Lights as influencers @ApparentlyJxck and @Vatira5 battled it out for the title Samsung Gaming Hub Champion.

Laqshya Media showcases Chandrika soap campaign on floating LED media along Mumbai’s Juhu Beach

In Digital OOH By M4G Bureau - December 05, 2023

The campaign has also been executed on billboards, BQS, bus wraps, unipoles, digital screens, railway station media, and metro media.

Pikasso Jordan extends its advertising concession with The Abdali District in Amman

In OOH News By Rajiv Raghunath - December 05, 2023

Pikasso Jordan will deploy a new range of digital displays that include 4 new large format LED screens, one of them at an angle, to deliver 3D anamorphic contents in addition to a network of LCD digital totems.

Diriyah evokes The City of Earth with The United – the first ever transatlantic OOH showcase

In Digital OOH By Rajiv Raghunath - December 01, 2023

The United was developed as a collaboration between Ocean and Branded Cities to showcase latest DOOH technologies and immersive formats like Deepscreen® and Dreamroom 3D.

The Crown Estate lights up London’s West End with delightful Christmas pigeons OOH spot

In Digital OOH By M4G Bureau - November 27, 2023

The campaign debuted with a 10-minute takeover of the Piccadilly Lights, using Ocean’s DeepScreen OOH activation to create a delightful, bespoke 3D story

Ocean Outdoor reopens ad fund to combat climate change, the biodiversity crisis & marine pollution

In Digital OOH By M4G Bureau - November 23, 2023

Under the Drops in the Ocean programme, 2% of the Group’s annual reported UK revenue goes to environmental charities in the form of advertising value across the company’s extensive digital screen network in 16 cities.

COLES 360 supercharges retail screens through Broadsign

In Digital OOH By Rajiv Raghunath - November 22, 2023

Over the coming months, Coles will migrate approximately 600 panels onto the Broadsign platform

‘There’s growing demand for interactive digital display solutions’

In OOH Solutions By M4G Bureau - November 16, 2023

Dilip Surana, Director, ThinPC Technology speaks about the journey that led him from designing solutions for Shivneri/Volvo buses to evolving into a powerhouse that manages over 8,000 live screens across India.

UK’s i-media taps Broadsign, Brysa to harmonise tech stack, increase operational efficiency by 40%

In OOH Solutions By Rajiv Raghunath - November 07, 2023

Over the past year, i-media’s network grew from 50 full-motion D48 screens to 120 large-format screens, and the company expects that number to reach 130 soon