Posterscope launches unique real time digital OOH platform

In OOH News By M4G Bureau - December 05, 2018

Reported to be a one-of-its kind launch in the Indian OOH industry, it will allow advertisers to have direct control on the content to be played on digital screens

SET tunes into Mumbai Metro network

In OOH News By M4G Bureau - December 05, 2018

The GEC is putting up 48 TV screens inside the Metro stations

#RockTheRibbon goes big on full motion screen

In Digital OOH By Rajiv Raghunath - December 01, 2018

Created by St Luke’s Communications, ‘Rock the Ribbon’ is harnessing Ocean’s fibre powered infrastructure to transform people into virtual dancing red

Broadsign, MobPro tie up for programmatic DOOH & mobile campaigns

In Digital OOH By Rajiv Raghunath - December 01, 2018

Brands and agencies can now run hyper-targeted location-based multichannel campaigns via Broadsign’s global network of screens and MobPro’s mobile expertise

Futek Digital dominates Katra OOH landscape with iconic DOOH screen

In Gallery By - October 29, 2018

The screen will be in the line of sight of some 1.5 crore pilgrims visiting the holy shrine in the city

Futek Digital installs large LED screen in Katra

In Digital OOH By Bhawana Anand - October 29, 2018

The screen will be in the line of sight of some 1.5 crore pilgrims visiting the holy shrine in the city

Ocean, Proximo Spirits release dark spirit of The Kraken

In Digital OOH By Rajiv Raghunath - October 25, 2018

Planned by Media Campaign and created in conjunction with Ocean Labs for Proximo Spirits, the eight-day campaign is running across Ocean’s The Loop city centre screens in Manchester’s northern quarter

Rajasthan Govt opts for Delta LED screens to drive public & social messaging

In Digital OOH By M4G Bureau - October 24, 2018

The 44 full colour and full motion LED display boards, each measuring 3.84m wide and 2.88m tall, are installed at various locations in Rajasthan, and were built using Delta’s cutting-edge outdoor LED technology

LG introduces world's first 0.44mm even bezel video wall

In OOH Solutions By M4G Bureau - October 13, 2018

With 16:9 aspect ratio and 0.44mm even bezel, the screen enables the overall video wall image to resemble a single screen

JCDecaux wins Unibail-Rodamco-Westfield contract for 2 largest UK shopping malls

In Digital OOH By M4G Bureau - October 09, 2018

JCDecaux will take over the contract in November and manage internal advertising opportunities across the two malls, comprising 180 screens in a 100% digital environment