Results For "SPA"
430 News Found
Work on big ideas to build strong brand identity in the outdoor: Rahul DaCunha
In OOH News By VJ Media Bureau - July 08, 2014
Recognise and reward good creativity in the outdoor space, says DaCunha
Delhi Metro should extend exclusive, long-term ad rights: Industry leaders
In OOH News By VJ Media Bureau - July 08, 2014
DMRC is preparing the ground for consolidation of OOH business in the Metro space, and is likely to give out ad rights for periods up to 10 years
Xtreme Media powers cylindrical LED video wall at NSE
In OOH News By Surajeet Das Gupta & Viveat Susan Pinto, Business Standard, New Delhi/ Mumbai - June 13, 2014
The company states that LED video walls have much scope for use in the OOH space
Laqshya Media Group unit extends Dubai BQS contract
In OOH News By VJ Media Bureau - April 09, 2014
The company is planning to install vending machines at bus shelters for additional advertising space.
Cab Advertising: OOH on a new gear
In OOH News By Bhawana Anand - March 11, 2014
A fleeting message should work well in a scenario where the audience only have fleeting seconds to register a brand presence. This seems to be the driving thought behind transit advertising. Indeed, with traditional OOH space getting saturated more and more and more brands are looking at alternative OOH options such as transit communication, particularly cab advertising, to connect with the audience. Here's a look at how and the inherent challenges.
'Need more quality than quantity'
In Viewpoints By M4G Bureau - March 06, 2014
Stanley Sofas, a premium sofa brand, is a frequently seen name in the OOH space in Bangalore and other metros. Sunil Suresh, MD, tells Outdoor Asia how the OOH medium works for the brand in Bangalore and rest of Karnataka, while sharing the challenges and factors that can drive better use of the medium.
IKEA's space -saving message with an RGB billboard
In OOH News By Bhawana Anand - March 05, 2014
In a classic example of the medium being the message, Thjnk, a German agency, has developed an intelligent and ground-breaking billboard for IKEA which drives home the need to innovate in order to beat the problem of space constraint. Outdoor Asia gives you the details.
Woodland does Sunburn again & with a bang!
In Campaigns By Bhawana Anand - February 12, 2014
By extending their affiliation with the Sunburn Festival, Woodland created enough buzz once again with a bang. The youth brand has developed an innovative experiential experience to create a special space in the minds of their TG.
And now, a complete ERP solution for OOH
In OOH News By Bhawana Anand - February 04, 2014
A new ERP solution Edge1 has been launched by US Technosoft which reportedly makes work more efficient, transparent and speedy. Outdoor Asia probes into the details.
'We want to become a lab for brands'
In Viewpoints By M4G Bureau - January 27, 2014
The Delhi International Airport Limited (DIAL) has become an icon for world-class service and a much sought-after space when it comes to airport advertising. The airport has in fact converted OOH advertising into a 360 degree experience for their passengers and intelligently utilised the medium as a value-creator. Romy Juneja, Chief Commercial Officer, Delhi International Airport Limited talks in detail about his views on OOH advertising at their airport in a chat with Outdoor Asia.