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46 News Found
Data will lend compelling dimensions to DOOH, says expert
In Digital OOH By M4G Bureau - September 20, 2017
Jenny Smith, Global Creative Director of Maxus asserts that DOOH will deliver most when planned in relation to a wider communications mix
ENO leverages AR to drive its Freeze Off campaign in 5 cities
In OOH News By M4G Bureau - July 10, 2017
ENO Cooling leveraged augmented reality (AR) for its Freeze Off campaign to create a live interactive brand experience for consumers. The event was organised in a span of 5 weeks at five different metropolitan cities
Airtel lights up smiles in 4 UP villages with innovative wall branding
In Campaigns By Satarupa Chakraborty - November 07, 2016
Airtel created solar power walls that illuminated UP villages during Diwali, helping young children to continue their studies after sundown