Vodafone launches 3rd Wi-Fi enabled BQS in Delhi NCR

In OOH News By M4G Bureau - December 04, 2017

The Wi-Fi enabled bus shelter at Sector 18 Noida was launched in conjunction with the telecom regulator and Government’s initiative to set up hotspot Wi-Fi networks across the country as a part of the Digital India campaign

BroadSign International powers Qatar-based ELAN Media’s DOOH network

In Digital OOH By M4G Bureau - November 11, 2017

ELAN Media, Qatar’s leading digital out-of-home media provider, is using BroadSign’s secure and reliable automated digital signage software to deliver ads and content to 240 screens located in high-impact areas, including the Mall of Qatar, Doha Festival City and Ezdan Mall

Netflix goes outdoor with ‘Stranger Things’

In Campaigns By Amaan Kazmi - November 02, 2017

Hoardings lined up across the roads and flyovers depict a gloomy road amidst the sunset to create the buzz for the second season of the American horror web series

BBMP swooping down on unauthorised outdoor media

In OOH News By M4G Bureau - November 01, 2017

BBMP has called for an amendment to Section 443 (10) of the Karnataka Municipal Corporation Act for a permanent solution as the civic body is losing out huge revenue due to the illegal hoarding menace.

IOAA North India Chapter gains traction, core committee formed

In OOH News By Bhawana Anand - October 30, 2017

Sunil Vasudeva elected as President of IOAA North India Chapter, Mukesh Gupta as Secretary, and Sudhir Haryal, MD of Planet Advertising and Ritesh Vasudeva, Director of Hindustan Publicity as Vice Presidents

Iconic feature-rich Piccadilly Lights glowing bright

In Digital OOH By M4G Bureau - October 30, 2017

Landsec, the owner of Piccadilly Lights, has replaced the original patchwork of screens with a single state-of-the-art 4K LED digital screen and live technology hub, which allows the screen to react to certain external factors

IOAA North India Chapter meeting in New Delhi on Oct 27

In OOH News By M4G Bureau - October 25, 2017

The agenda includes election of a Chairman for the meeting, presentation of the objectives of the Chapter, discussion on the immediate tasks at hand for the Chapter, election of the Chapter President, Chapter Secretary and Chapter Treasurer, appointment of Committees

Chanel checks into Munich Airport to promote new fragrance

In Digital OOH By M4G Bureau - October 24, 2017

The French fragrance-to-fashion house’s campaign uses a digital media façade and five branded columns with LED backlighting in the post-security area in Terminal 2 of the airport

‘Golmaal Again’ set to trail blaze OOH tracks with king-size plans

In Campaigns By M4G Bureau - October 06, 2017

First leg of campaign has begun; Some Rs 5 crore going into multi-city OOH promotion of the movie

Uni ads bags bus media rights in Hyderabad & Secunderabad

In OOH News By Bhawana Anand - September 27, 2017

Uni ads will have 200 sq.ft media space including side and back panels on more than 2,500 buses