Luxury automobile brands park in style!

In Campaigns By M4G Bureau - December 03, 2019

Brands like Jeep, KIA motors, MG Hector & Lexus leverages secured places like airport to station their cars in order to give a 1st hand look & feel to premium audience

ALTBalaji’s Broken But Beautiful unveils mysterious second season on OOH

In Campaigns By Pray Jani - December 02, 2019

The OTT series introduces its second season with a grand announcement on the OOH media across Mumbai

Tata Pravesh adds grandness to airline check-in gates at Kolkata airport

In Campaigns By Ria Banerjee - November 19, 2019

Doors inspired from their collection have been installed at the check-in gates of all airlines and the security hold area queues of Kolkata international airport

MCGM bullish on DOOH but no clarity on traffic deptt permissions

In OOH News By M4G Bureau - November 15, 2019

Even as the industry expectantly waits for the release of the new MCGM ad policy, it is not clear if DOOH media will get the traffic deptt’s nod all too easily

M&E sector share of GDP must increase to 2%: Sudhanshu Vats

In Digital OOH By M4G Bureau - November 15, 2019

Growth has to be more widely distributed within the value chain, he said in his address at the CII Big Picture Summit

OOH media operators welcome MP civic bodies’ drive against unauthorised outdoor displays

In OOH News By M4G Bureau - November 11, 2019

Tendered media assets are well protected, so can do business as usual

KENT promotes CamEye with Balloon Tagging activity

In OOH News By M4G Bureau - October 31, 2019

Recently forayed into Automotive Security, KENT targets premium cars with targeted RWA activity

Global ad investment forecast to grow 6% to $656 billion in 2020

In Research By M4G Bureau - October 30, 2019

Internet is the fastest growing ad medium in each sector except technology & electronics, where out of home (OOH) is set to rise fastest at 11.4%, says WARC Report

Evergreen Media secures media rights for Sabarmati station

In OOH News By Pray Jani - October 15, 2019

The high footfall railway station in Ahmedabad expected to be the next big thing, houses some big sites installed for advertising

Coca-Cola India starts ‘World Without Waste’ drive

In OOH News By M4G Bureau - September 30, 2019

The program will impact more than 15,000 people in 43 padas around SGNP and beaches in Mumbai