Results For "SEC"
286 News Found
The Advertising Club re-elects Partho Dasgupta as President for 2020-21
In OOH News By M4G Bureau - September 30, 2020
The club has announced the managing committee at its 66th annual general meeting; Parth Sinha as Vice-President and Dr. Bhaskar Das as Secretary are appointed
Rural Marketing Association of India appoints new leadership team
In OOH News By M4G Bureau - September 29, 2020
Biswabaran Chakrabarti has been re-elected as President for the second consecutive term in its 15th AGM
Brands require focused experiential marketing with strong proposition
In OOH News By Bhawana Anand - September 25, 2020
In order to stand out in market, automobile brands and organised retail sector are expected to start spending on experiential marketing by Diwali festival
WOO’s #OurSecondChance hits 40,000 digital screens globally
In OOH News By Rajiv Raghunath - September 22, 2020
Media worth about US$40m used for the campaign
'COMPASS & Beacon deployed together will be path-breaking’
In Viewpoints By Bhawana Anand - September 21, 2020
Bharat Rajamani, CEO, US Advertising points out that myopic efforts taken in isolation, especially to prove supremacy over others, is not helping the sector grow
Political ad spend to mitigate US market decline in 2020 second half: MAGNA report
In Research By M4G Bureau - September 21, 2020
In its recently released US market half-yearly advertising report, MAGNA expects the market to stabilise in the second half; a 4% rebound in 2021 advertising spend
Logistics cut out for SMEs
In OOH News By Bhawana Anand - September 17, 2020
Logistics firm Lalamove that provides on-demand, same day delivery services to a wide cross-section of businesses that include a large number of SMEs sees OOH as an important constituent of its brand communications.
Ancestry® beams a nostalgic showcase of illuminated signs on Piccadilly Lights
In Digital OOH By Rajiv Raghunath - September 14, 2020
The Piccadilly Lights activation is aligned with the 80th anniversary of The Blitz and forms part of Ancestry’s UK wide integrated commemorative campaign
Brands should not sacrifice brand building efforts to protect 2020 second half profit, says Sam Balsara
In OOH News By Bhawana Anand - August 21, 2020
The Chairman of Madison World has suggested the brand marketers who are cutting their budgets in the wake of pandemic
Real Estate sector improves OOH condition of Mumbai metropolitan region
In OOH News By Pray Jani - July 24, 2020
The campaigns are aiming to target people migrating towards less populated areas like Dombivali and Kalyan having safety as the current priority