Results For "Retail"
173 News Found
Tier I & II markets geared to drive OOH growth
In OOH News By M4G Bureau - October 23, 2017
Rising consumerism in the non-metro markets augurs well for OOH advertising
Pantaloons creates third record-breaking iconic OOH installation
In OOH News By M4G Bureau - October 03, 2017
Pantaloons enters the India Book of Records with India’s Tallest Diya, after creating records for Denim Ganpati & Tallest Dandiya Sticks
‘Less is more, when it comes to OOH’
In Viewpoints By - September 07, 2017
Central leverages OOH advertising to create top of mind brand recall, connect with the millennials, display retail offerings and establish the brand in smaller cities. Deepansh Bhargava, AVP - Marketing Operations & Customer Care Associate, Central Stores talks about the brand’s OOH outlook in conversation with Bhawana Anand. Edited excerpts:
Australia’s oOh!media delivers double digit revenue powered by digital assets
In Digital OOH By M4G Bureau - August 24, 2017
For the first time, more than half of group revenue is derived from digital assets. During HY17, oOh! introduced a further 40 large format, premium-located digital screens across all products, taking the total of such screens to 230, and more than 1,800 retail small format screens
TVS Motor engages Retail Story to drive Scooty campaign
In OOH News By M4G Bureau - August 04, 2017
The agency will be responsible for sales lead awareness of TVS Motor in Tier 2 & 3 cities by branding kirana stores in South India
Delhi Govt takes the outdoor route to assist retailers on GST matters
In OOH News By M4G Bureau - July 26, 2017
GST officers will visit markets to build general awareness of the new taxation norms
Schneider Electric launches its Mobile Van Campaign'Switch on India' in West Bengal & Odisha
In OOH News By Nabamita Chatterjee - July 04, 2017
According to the industry reports the retail market for low-voltage electrical products in East India is pegged at Rs 500 crore. A total of 8 such vans will travel across different electrical markets in the country, covering close to 100 cities over the next one month.
Vodafone reinforces social connect with mini pocket cards during Ramzan
In Campaigns By Bhawana Anand - June 14, 2017
The pocket card is being distributed through retailers, Vodafone stores, and mosques. Vodafone is also organising Iftar parties for the retailers to ensure maximum campaign reach.
Australia's oOh!media, CommBank collaborate to use real client data for campaign
In Digital OOH By Rajiv Raghunath - March 28, 2017
Answers to a series of questions about real challenges facing Australians are being collected via CommBank ATMs and online as part of the bank's'CAN' brand campaign. They are appearing on over 1,100 of oOh!'s digital screens in CBD office towers, cafés, airports, retail centres and on large format roadside billboards.
Sprinklr launches new display solution for rich DOOH experience
In Digital OOH By M4G Bureau - March 20, 2017
Sprinklr Display is an all-in-one digital visualisation solution that can automatically transform data from 24 social channels into a branded, cohesive experience for digital out-of-home formats, events, retail stores, and command centres