Results For "Rating"
94 News Found
Media embraces tech for monitoring & 3rd party certification
In Viewpoints By M4G Bureau - September 05, 2017
Indrajit Sen, CEO of Adwise Analytics Pvt Ltd., Bengaluru, talks about the firm's innovative operating monitoring systems for large media companies that also enable certification of compliance of display contracts -- thus changing the entire OOH ecosystem, which hitherto has been the only medium without any assurances of contract delivery.
Amritsar municipal body dragging feet on release of new tenders for OOH media
In OOH News By M4G Bureau - July 24, 2017
The authority is generating close to Rs 8 crore tax revenues from OOH per annum
LG goes outdoor to celebrate 20-yr presence in India
In Campaigns By Bhawana Anand - May 25, 2017
LG has launched a 360 degree'Celebrating Togetherness' campaign that includes OOH messaging
Burrp! brings the restaurants rating in OOH
In Campaigns By Satarupa Chakraborty - January 12, 2017
Burrp engages customers on outdoor platforms to rate their favourite restaurants
iD brings health food on OOH table
In Campaigns By Satarupa Chakraborty - January 06, 2017
The campaign, planned and executed by Times OOH in Mumbai, is part of a 360 degree media plan integrating print, radio, digital and BTL activities
Measurement metrics, ratings, self-regulation will enhance OOH relevancy: Brand marketers
In OOH News By VJ Media Bureau - December 22, 2016
Fabian Cowan, President, Posterscope India, Chaitanya Rele, VP - Head of Marketing - FMCG, Havmor Ice Cream Ltd, Talha Y Sareshwala, CEO & MD, Parsoli Motor Works Pvt Ltd, Shaileen Patel, Head - Business Development & Marcom, N K Proteins Pvt. Ltd engaged in a discussion on the theme"Are brands under-leveraging the true potentials of OOH advertising in Gujaratâ€
"Domain expertise can make outdoor do wonders"
In Viewpoints By M4G Bureau - November 23, 2016
While the biggest of brands are still figuring out what kind of an OOH creative can stir maximum impact, security gadgets brand CP Plus has quite nailed the thing. Yogesh B Dutta, Chief Operating Officer, CP Plus speaks on the key success factors for OOH campaigns.
Milind Pathak to speak on mobility & OOH at OAC 2016
In OOH News By VJ Media Bureau - April 28, 2016
Milind Pathak, Chief Operating Officer at Madhouse - South Asia, will speak on the topic"Will integration of mobility solutions with OOH deliver brand message more effectively? The way forward†and moderate a panel discussion on the same topic
Madison BMB welcomes new changes in its top team
In OOH News By Satarupa Chakraborty - April 05, 2016
Raj Nair, the current Chief Creative Officer will now also assume additional responsibility of CEO. Kim Solomon will be a new addition to the team, who joins as Chief Operating Officer.
Pan Bahar reinforces its image with a new campaign
In Campaigns By Nabamita Chatterjee - February 29, 2016
The creative of the campaign tries to encapsulate the whole story that goes behind being successful and how every moment of that journey is worth celebrating.