10th OAC was very special: Sunder Hemrajani

In OOH News By VJ Media Bureau - July 08, 2014

Sunder Hemrajani, MD, Times OOH, said in his concluding remarks that this year's convention was a big leap in terms of content and engagement

10th Outdoor Advertising Awards: Milestone Brandcom bags 15 metals, followed by Madison Out-Of-Home with 9

In OOH News By VJ Media Bureau - July 07, 2014

In the overall tally, Milestone Brandcom picked 15 metals, while Madison Out-Of-Home bagged 9, and Kinetic Worldwide India, GroupM Dialouge Factory & Brandscope India won 5 each

Young Outdoorians vie for top honours at OAC

In OOH News By VJ Media Bureau - July 05, 2014

The outdoor advertising contest for young OOH professionals is underway; results to be declared on Day 2

10TH Outdoor Advertising Convention begins today

In OOH News By VJ Media Bureau - July 04, 2014

OAC 2014 gets underway at Grand Hyatt, Goa

Outreach Advertising acquires sites on railway land in Guwahati

In OOH News By Nabamita Chatterjee - July 01, 2014

The agency is also expected to sign an agreement with Assam State Transport Corporation for sole advertising rights at ISBT, Guwahati

OAC 2014: Leading brand marketers to talk about luxury brand adverting

In OOH News By VJ Media Bureau - June 30, 2014

Ruchita Sharma, Head - Marketing Operations & Communications, Swarovski India, Arun Marc D'Silva, Managing Director, Retail Interface, and Arif Saleem Padiath, Senior Business Manager, Zoya Titan Company Ltd will address the session which will be anchored by Anant Rangaswami, Editor, Storyboard, CNBC, TV18

DOAA members, agencies endorse draft agreement on volume discount

In OOH News By Bhawana Anand - June 25, 2014

Agency officials urged DOAA to look into the issue of payment delays from clients

Coming to terms with'The Ugly Truth of DOOH -- Interactivity and Engagement'

In OOH News By VJ Media Bureau - June 17, 2014

Gallen Yip, Research Director, Kinetic Worldwide, Asia Pacific, will talk on this subject at the upcoming 10th OAC

Kerala OOH: Gearing up for the next growth wave

In OOH News By Rajiv Raghunath - June 16, 2014

The Kerala OOH industry is assiduously etching a new growth story that revolves around self-regulation, good governance, social responsibility, and above all, client-centricity. The OOH industry enjoys high visibility in the God's Own Country by virtue of the expansive spread of outdoor media assets, hoardings in particular, across all cities and towns in the state. Rajiv Raghunath caught up with senior office bearers of Kerala Advertising Industries Association (KAIA) to get a sense of the local industry's business dynamics.

HMSI crafts sand sculpture in Puri to spread awareness of road safety

In OOH News By Bhawana Anand - June 16, 2014

The company engaged famous sand artist Sudarsan Pattnaik to create a sand sculpture at the Puri Beach to mark the inauguration of Honda's Traffic Parks in in Bhubaneswar and Cuttack