Results For "RTI"
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‘Our DOOH network is the finest in terms of quality, aesthetics’
In Digital OOH By M4G Bureau - August 18, 2017
Rajneesh Rawat, Managing Director, Origins Advertising, talks about what it takes to strike it rich in the DOOH space. Edited excerpts of the interview:
Kolhapur civic body swoops down on unauthorised media in the city
In OOH News By Bhawana Anand - August 18, 2017
Outmoded advertising policy cited as a key reason for mushrooming of unauthorised media in Kolhapur
Key takeaways from OAA 2017 Contest
In Gallery By - August 18, 2017
The Jury members share their views on the Outdoor Advertising Awards (OAA) 2017 Contest entries, judging parameters and other dimensions
‘Toilet - Ek Prem Katha’ beckons audience through washroom branding
In Campaigns By Bhawana Anand - August 17, 2017
The unique branding initiative of Viacom 18 Motion Pictures, executed by Khushi Advertising, entailed placing A4 sized posters of the movie, with the movie title ‘Toilet’ written prominently, on washroom doors of youth congregation points like the McDonald’s & Pizza Hut restaurants and Gold’s Gym centres
‘OOH advertising is a $29 billion global industry’
In OOH News By M4G Bureau - August 17, 2017
The findings come out of a study conducted by MAGNA Intelligence in partnership with IPG Mediabrands’ OOH specialist agency Rapport. The report, is based on an analysis of the global OOH industry and OOH advertising in 70 countries.
Noida Authority decision to remove traffic signal media ‘not clearly communicated’
In OOH News By - August 17, 2017
Removal of such media will also cause revenue loss to the authority, so there is expectation that some new OOH advertising avenues will get created
Southern Railway invites bids for ad rights on Brindavan Express
In OOH News By M4G Bureau - August 16, 2017
The train has 22 coaches and each coach has 32 panels for advertising. In all there are 704 advertising panels adding up to 1,056 sq. ft of branding area.
Punjab Govt plans to expeditiously increase tax revenues from OOH
In OOH News By M4G Bureau - August 16, 2017
Cabinet minister Sidhu asserts that all loopholes will be plugged while ushering in a new advertising policy
Noida Authority mandates removal of advertising media on traffic signals
In OOH News By M4G Bureau - August 16, 2017
The media was cited as obstructing traffic view of the signals
BMW 5 Series slips into cruise mode on OOH landscape
In Campaigns By Bhawana Anand - August 12, 2017
The campaign, planned and executed by Greenline Glo – a Lodestar UM Group company – was positioned to connect with the high-income group in particular.