Results For "RTI"
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Kolhapur MC plans to unveil new ad policy to mop up more revenues
In OOH News By M4G Bureau - March 05, 2018
The corporation plans to net Rs 5 crore annually from outdoor advertising, although it has not earned even Rs 1 crore revenue in the last 5 years
Jammu MC has imposed hoardings ban on various properties
In OOH News By M4G Bureau - March 01, 2018
The civic body has imposed a ban on installation of hoardings at various avenues such as residential buildings, bridges, places of worships, hospitals, educational institutions, crematorium, Graveyard, Government offices, parks, and gardens
Surat MC’s Rs 100cr ad tax target impractical, say media owners
In OOH News By Bhawana Anand - March 01, 2018
Media owners cite that advertising brands plan only limited spends in the city, and so there is not much scope for expanding the OOH business, even if new outdoor media avenues are created by the municipal corporation
Nippon Paint sends ‘Swachhta’ message in an artistic manner
In Campaigns By M4G Bureau - March 01, 2018
The brand joined hands with leading art institutes and artistes of Indore to put up painted messages on the walls of 5 BRTS, spreading the message of ‘Swachh Indore’ and for retaining Indore’s position as the No.1 City in Swachhta Sarvekshan
Dentsu Impact appoints Aditya Kilpady as National Planning Director
In OOH News By M4G Bureau - February 28, 2018
Aditya comes in with over two decades of cross-cultural experience across verticals and geographies
Surat MC sets ambitious target of Rs 100 cr ad tax revenues
In OOH News By M4G Bureau - February 28, 2018
Pegging big on OOH, the corporation plans to build various advertising destinations in the city and decides to go strict on illegal sites which aren’t generating revenue for the civic body
Media owners expect Hyderabad Metro pillar units to yield better returns in future
In OOH News By Bhawana Anand - February 27, 2018
Expansion of metro network will likely attract a greater number of brands to advertise on this media; local civic body’s drive against unauthorised media will also help this media’s cause
Brendon Cook, CEO, oOh!media to address OAC 2018 in Mumbai
In OOH News By M4G Bureau - February 26, 2018
Brendon Cook will speak on theme of ‘How dynamic media will drive OOH growth in a digital world’ at the Outdoor Advertising Convention (OAC) that will be organised in Mumbai during July 27-28, 2018
‘Successful brands allocated 13% of media budgets to OOH’
In Research By M4G Bureau - February 23, 2018
WARC Data report show that the cost per thousand (CPM) for billboards is routinely below the all media average, which helps explain why successful campaigns within the low (up to $500k) and medium ($500k to $10m) budget bands are the ones that allocate the highest proportions towards OOH
V-Guard exhorts consumers to ‘Bring Home a Better Tomorrow’
In Campaigns By Ria Banerjee - February 22, 2018
The campaign, executed by Outdoor Advertising Professionals (India), has been deployed on 900+ OOH media units like billboards, unipoles, bus-queue shelters, foot overbridge, Metro pillars, gantries, pillar branding, signage and LED boards across some 135 cities