Results For "RTI"
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‘DOOH presents a compelling case for brands to invest more’
In Digital OOH By Rajiv Raghunath - January 09, 2024
Haresh Nayak, Founder & CEO, Connect OOH Inc. says that DOOH's dynamic, targeted, and measurable nature aligns with modern marketing needs, attracting brands seeking interactive, data-driven, and engaging advertising solutions.
Avinashi Outdoor Advertising takes up sponsorship of Cocktail & Dinner at 2nd South India Talks OOH conference
In OOH News By M4G Bureau - January 05, 2024
The OOH firm’s leadership views the conference as a strong platform for building industry collaborations for leveraging the new growth opportunities.
‘OOH advertisers are growing in number’
In Digital OOH By Rajiv Raghunath - January 05, 2024
Abhijit Sengupta, CEO, OAP also underlines the imperative of balancing media supply with demand
Khushi Advertising crafts marketing extravaganza for Salaar – Ceasefire
In Campaigns By M4G Bureau - December 26, 2023
From the towering 120 ft. cut-out of Prabhas that commanded attention in popular malls, to the dominating omnipresence across major cities in India, the campaign immersed audiences in the enchanting world of Salaar.
ideacafe brings on board Viren Yadav as Lead Integration Specialist
In OOH News By M4G Bureau - December 20, 2023
Viren brings with him 15+ years of OOH industry experience and has worked with some of the top advertising brands in planning and executing their campaigns.
Polygon's Remi du Preez to deliver Science of OOH keynote at WOO Africa Forum
In OOH News By M4G Bureau - December 19, 2023
At Polygon du Preez is building the largest network of programmatically connected digital OOH screens enabling access to an Africa-wide network for media owners, agencies and advertisers
Outsize OOH returns can be had with just incremental adjustments in spend: study by OMG’s Benchmarketing
In Research By M4G Bureau - December 18, 2023
To fund the increased OOH spend, the analysis primarily recommends budget shifts away from TV and digital
Indian advertising economy touches Rs1tn: Magna Global Ad Forecasts – Dec 2023 Update
In OOH News By M4G Bureau - December 14, 2023
India is now consistently the fastest growing market and leads the ad spend growth globally. India moves into top ten markets and forecast to climb to 8th position by 2028.
“Dynamic displays can save you money”
In Viewpoints By M4G Bureau - December 12, 2023
In the next ‘Insights @ Digital X’ conversation presented by DDX Asia, the one-stop exhibition of digital display solutions for retail and out-of-home industries, which just concluded its first edition at the Nehru Centre, Worli, Mumbai, Priyashaa Naayan - CEO and Paras Prakash - COO, of Adarth, share their observations on how technology is shaping the dynamics of branding and advertising.
JOAN Co-Founder & CCO Jaime Robinson to chair 82nd OBIE Awards
In OOH News By M4G Bureau - December 12, 2023
"This year's juror panel of seasoned industry executives are moving our industry forward day in and day out through their exemplary work and leadership,” says Anna Bager, President & CEO of OAAA