Results For "RTI"
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Lucknow media owners want business back on track
In OOH News By Bhawana Anand - April 12, 2018
Earlier, the Nagar Nigam was swooping down on the media firms that did not pay up the advertisement tax in part or full, but after the GST subsumed the advertisement tax, the local urban body seemingly did not have a strong incentive to promote outdoor media in the city
NTBCL pre-bid meet for DND Flyway ad rights today
In OOH News By M4G Bureau - April 10, 2018
The participating media owners will put forth their queries and concerns regarding the tender T&C during the meeting
Prakash Arts, Leadspace Advertising bag ad rights in Hyderabad Metro corridors
In OOH News By M4G Bureau - April 09, 2018
The sole rights for Corridor 1 has been given to Leadspace Advertising and Corridors 2 & 3 to Prakash Arts for the duration of 2 years
Netflix making a strong bid for LA-based Regency Outdoor
In OOH News By M4G Bureau - April 09, 2018
Netflix’s potential purchase would secure advertising spots along the famous Sunset Strip, Los Angeles Airport and on all major LA freeways.
Atin OOH crafts unique green format at Pune airport
In OOH News By Bhawana Anand - April 09, 2018
The company has created a breathing wall with plants planted on it that also houses an 8ft x 4ft display area; green materials will be used for advertising displays
Central says “Namaskar” to Guwahati
In Campaigns By M4G Bureau - April 06, 2018
Reminder Outdoor Advertising has decked up the outdoor the beginning of April with teasers and revealers using extensive OOH formats like billboards, pole kiosk and traffic poles with the launch of Central shopping Mall in Guwahati
Agra media owners sees no reason in civic body’s steep ad tax target
In OOH News By Bhawana Anand - April 05, 2018
At the same time, they welcome the Nagar Nigam’s move to provide for unipoles across the city in place of hoardings, which is in the larger interest of the city aesthetics and in consonance with the Smart City project
Wild once again out to promote its ‘vitamin water’
In Gallery By M4G Bureau - April 04, 2018
The Delhi-based brand has launched a city-wide campaign that includes innovations on BQS; the brand is particularly visible on the arterial roads
‘OOH works well, but ROI assessment is a must’
In Viewpoints By Bhawana Anand - April 04, 2018
Online table booking platform Dineout has creatively used OOH for brand building. The brand has used OOH to draw consumers to the restaurants with attractive offers. Ankit Mehrotra, Co-Founder, Dineout is a strong votary of OOH advertising, but says the absence of any data capture on audience response reduces the inclination to use OOH in a big way. At the same time, he highlights the advantages of OOH advertising via-a-vis other modes of advertising
Agra Nagar Nigam targets Rs 25 crore ad tax revenues in FY2018-19
In OOH News By Bhawana Anand - April 04, 2018
The civic body is taking pro-active steps to make the OOH advertising norms industry-friendly without compromising on the urban landscape