Star Plus bring alive the ‘Nazar’ character on OOH canvas

In Gallery By Bhawana Anand - August 20, 2018

The innovative campaign was executed by Kinetic India in multiple cities, using a variety of large and short formats

‘Aggressive growth of DOOH will continue in all markets’

In Viewpoints By Rajiv Raghunath - August 20, 2018

Barry Frey, President & CEO of Digital Place-based Advertising Association (DPAA), says that digital OOH is not limited screens. Rather, digital technologies in the OOH space cover a gamut of areas like audience targeting, mobile/location/visual detection or other types of data, programmatic trading, automated systems, etc. Barry is extremely bullish on DOOH growth prospects across geographies.

Blockchain-based platform for car advertising

In Digital OOH By M4G Bureau - August 20, 2018

Elo.network, launched in the Middle East, has been created to enable any car owner to post advertisements on their car

Signpost India installs Digital Panels offering advertisement & much more

In Digital OOH By M4G Bureau - August 16, 2018

In association with NDMC & MTNL, the digital kiosk will provide Wi-fi, infotainment and advertisement facility to CP visitors

Unauthorised hoardings structures in Bengaluru to pulled down by Aug 30

In OOH News By M4G Bureau - August 16, 2018

Once the August 30 deadline expires, BBMP will remove any remaining unauthorised hoardings structures and recover the cost from the occupants of the particular buildings.

SDMC takes up with DMRC issue of revenue sharing vis-a-vis Metro station branding

In OOH News By Bhawana Anand - August 16, 2018

The officials, from both parties, are going to discuss the matter in detail about station branding revenue along with some pending matters.

Khushi Advertising adds Rajkot Airport media rights in its kitty

In OOH News By Bhawana Anand - August 13, 2018

The company will market the airport media placed inside & outside for 10 years of duration

Star Plus bring alive the ‘Nazar’ character on OOH canvas

In Campaigns By Bhawana Anand - August 13, 2018

The innovative campaign was executed by Kinetic India in multiple cities, using a variety of large and short formats

Pune Municipal Corporation invites proposals for media units in 11 villages merged with city

In OOH News By Bhawana Anand - August 13, 2018

Around 1,000 media units will be installed around the 11 villages

Outreach Advertising among Top 100 SMEs

In OOH News By M4G Bureau - August 10, 2018

The company made its way to the top amidst stiff competition – there were 33,000 nominations for the awards