Results For "RTI"
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Kolkata Outdoor Premier League promises a different turf war
In OOH News By Ria Banerjee - February 01, 2019
The single-day tournament will feature six teams – representing media owning firms and agencies
Tech-savvy OOH outperforms other traditional media
In Research By M4G Bureau - February 01, 2019
A Magna report, among other findings, says that OOH is the only traditional format that has experienced consistent growth in global advertising sales in the last ten years
Commuter purchases add up to 14% of UK’s online spends: Study
In Research By M4G Bureau - January 30, 2019
The research uncovered that 70% of commuters have made a purchase as a result of advertising seen on their journeys
Bangalore OOH policy stalled due to technical issues
In OOH News By Bhawana Anand - January 28, 2019
Rework on the technical issues is expected to delay the final policy implementation, as also the appointment of new Judge
‘Transparency, automation will drive OOH growth in Malaysia’
In OOH News By M4G Bureau - January 25, 2019
59 billboard owners deliberate upon the ways to grow the OOH business
Taproot Dentsu bags advertising mandate for Big FM
In OOH News By M4G Bureau - January 21, 2019
The mandate entails strategic positioning, product reach, frequency and re-packaging the channel as a whole.
Display Metrics India unveils OOH metrics development roadmap
In OOH News By Rajiv Raghunath - January 18, 2019
Display Metrics has teamed up with Czech Republic-based MGE Data and the Indian arm of IPSOS to develop Metrics for Out-of-Home Displays (MOD) for the Indian OOH industry in association with IOAA
SDMC says no let up on fee demand on mall media
In OOH News By M4G Bureau - January 18, 2019
The civic body maintains that the ‘Public View’ clause as per the Outdoor Advertising Policy 2017 will apply on this media
New ad norms for Ludhiana rural areas being planned
In OOH News By M4G Bureau - January 17, 2019
The move is directed at rooting out unauthorised outdoor advertising
Century Group partially retains media rights at Patna rail junction
In OOH News By Bhawana Anand - January 17, 2019
In a fresh bid for the media rights, the OOH firm has retained the rights on media assets outside the station