Airport privatisation enters new phase as Adani Group wins bids to operate 5 airports

In OOH News By Rajiv Raghunath - February 26, 2019

With the large quantum of investments that will go into these airports, the infrastructure and services will be greatly augmented; in the medium to long term, that will augur well for the airport advertising business

K L Sharma, ED (Commercial), Airport Authority of India to address 1st Transit Media Talks Conference

In OOH News By M4G Bureau - February 26, 2019

K L Sharma will speak on theme of ‘What makes airport advertising fly high’

Money4Drive bags bus ad rights in Indore in pact with Proactive In & Out Advertising

In OOH News By M4G Bureau - February 21, 2019

The contract has been awarded for a period of 2 years

Network Fusion partners with Smaaash for exclusive branding rights

In OOH News By Bhawana Anand - February 19, 2019

As part of the alliance, Network Fusion will roll out advertising and branding activities in 32 centres across 17 cities catering to SEC A +, A segments in different age groups.

Backlite Media, Meraas extend advertising partnership to 4 Dubai OOH destinations

In Digital OOH By M4G Bureau - February 18, 2019

Al Seef, City Walk, La Mer and The Beach to now benefit from the technicolour advertising displays BackLite Media have been bringing to Meraas’ destinations for three years

Passenger traffic up at Srinagar airport

In OOH News By M4G Bureau - February 18, 2019

Passenger traffic increase at the airport in 2018 is one of the highest in the northern region

Leafberry Ads partners with Lead Ads to market Ludhiana media

In OOH News By Bhawana Anand - February 15, 2019

The partnership to focus on offering a broad media mix and high quality assets to advertisers in Ludhiana

OOH to grow at 11% in 2019: Pitch Madison Advertising Report 2019

In Research By M4G Bureau - February 14, 2019

Organised retail, consumer services and real estate categories are the major contributors to the OOH pie

Enkon in pact with Spencer’s Retail for shopping cart branding

In OOH News By Bhawana Anand - February 13, 2019

Some 8,000 shopping carts will have static and digital advertising displays

‘Transit format is cost effective, delivers better ROI’

In Viewpoints By Bhawana Anand - February 12, 2019

Dev Banerjee, Director, Buymediaspace, the latest entrant to transit advertising, shares his perspective on what makes transit format branding more effective than vanilla campaigns