Election stalls clearance of new B’lore advertisement bylaws

In OOH News By Ria Banerjee - April 02, 2019

Date for next court hearing of case not finalized yet

SDMC meets advertising revenue target of Rs 150 crore for 2018-19

In OOH News By Bhawana Anand - April 01, 2019

Digital media tenders, revenue sharing from mall media and shop signage have helped raise the revenues from Rs 135 crore to Rs 150 crore

Mark Metro bags exclusive advertising rights at 6 Chennai Metro stations

In OOH News By Ria Banerjee - March 28, 2019

Digital OOH displays planned at the stations

Tanuja Bhat re-joins L&K Saatchi & Saatchi as Group ECD

In OOH News By M4G Bureau - March 27, 2019

In her years of work experience, she has been associated with JWT, Leo Burnett and Publicis Capital Mumbai

Meet the new 'Chowkidars' on OOH

In Gallery By Bhawana Anand - March 25, 2019

BJP is all set to leverage the OOH medium ahead of the election, having already kicked off its campaign in Delhi that was executed by US Advertising.

Now showing on OOH screens: ‘Main Bhi Chowkidar!’

In Campaigns By Bhawana Anand - March 25, 2019

BJP has finally rolled out its OOH election campaign that is visible across key locations of the capital city

You can't miss this Hero!

In Gallery By M4G Bureau - March 21, 2019

This landmark Hero MotoCorp unipole signage located on the road connecting Delhi and Haryana is 80 feet high and has been executed by Punjab Advertising.

BJP engages multiple OOH firms to roll out its election campaign

In OOH News By Bhawana Anand - March 21, 2019

The first phase of the campaign will be centred on the message ‘Main bhi chowkidar’

Skyrams lights up Coimbatore OOH with digital screens

In OOH News By M4G Bureau - March 20, 2019

The OOH firm’s digital screens went live after the Madras High Court quashed the tender cancellation order issued by the local corporation

Data will drive spends: Shalini Kumar

In Gallery By - March 18, 2019

Shalini Kumar VP - Partnerships & Innovations, Star India, highlighted how data could add value to different transit advertising avenues at the 1st Transit Media Talks held in Mumbai on February 28t