McDonald’s drives outlets footfall with local train audio ads

In Campaigns By Pray Jani - November 29, 2019

The brand leveraged the audio advertisement medium in Mumbai Locals trains to promote their latest offers, encouraging masses to grab a quick bite at their nearest McDonald's outlet

BSNL releases tender for OOH service providers

In OOH News By M4G Bureau - November 29, 2019

The PSU, looking for extensive outdoor advertising calls tender for specific requirements

Pioneer Polyleathers responds to RTI finding on its PVC recycling unit in Rudrapur

In OOH Solutions By Bhawana Anand - November 28, 2019

The RTI response will have a key bearing on the Kerala Govt ban on use of flex for advertising and publicity

Bid open for sole advertising rights at Gorakhpur rly station

In OOH News By M4G Bureau - November 25, 2019

Gorakhpur station handles over 189 trains daily

DMRC opens bid for two tenders

In OOH News By M4G Bureau - November 25, 2019

The tenders are for Exclusive Co-branding through Expression of Interest at selected metro stations and Exclusive Advertising Rights inside Selected Metro stations from Shaheed Nagar to Shaheed Sthal

Western Railway invites bids for ad rights at Surat station

In OOH News By M4G Bureau - November 21, 2019

Bids are for 80 display boards, 45 glowsigns

Taj Mahal Tea flaunts 1st ever female Indian musician taken on board

In Campaigns By Pray Jani - November 20, 2019

Nirali Kartik, Taj ki nayi awaaz, prominently appears on the brand’s latest OOH campaign

Now brands can Plug & Play at Mumbai Airport

In OOH News By M4G Bureau - November 20, 2019

Times OOH adds a modular promo set-up to its media kitty

Shouvik Roy comes on board as President & Head of Office for Ogilvy Delhi

In OOH News By M4G Bureau - November 18, 2019

Shouvik has spent most of the past two decades engaged in Brand Consulting, Design, Marketing and Advertising

FSSAI issues draft regulations to curb promotion of HFSS foods near schools

In OOH News By Pray Jani - November 18, 2019

The proposal to ban advertisement of foods high in fat, salt and sugar and fast foods inside and within 50 meters of schools has been drafted and will soon be in action