‘Airport advertising works well for our brand’

In Viewpoints By Bhawana Anand - January 20, 2020

Charu Malhotra Bhatia, Head of Marketing at Somany Ceramics Ltd talks about the brand’s outlook on airport advertising and other aspects of OOH

CashurDrive signs pact with Uber for exclusive branding

In OOH News By M4G Bureau - January 20, 2020

India is the foremost country from its operational worldwide network where the cab-hailing service provider has started monetizing its fleets with advertising

Ad rights to be given for Jammu Airport

In OOH News By M4G Bureau - January 20, 2020

Airport Authority of India has published a tender to give advertising rights at the Jammu Airport

Vehicle branding industry to expect 10% y-o-y growth in UAE

In OOH News By M4G Bureau - January 17, 2020

According to IEC, several businesses small and large will continue to turn to car wraps as one of the best, most cost-efficient forms of branding and advertising in 2020

Prayagraj Smart City project to offer ad rights on public washrooms

In OOH News By M4G Bureau - January 16, 2020

The tender offers advertising rights on the public washrooms at 5 zones in the city

Maharashtra Tourism to promote state’s unsung history through cinema advertising

In OOH News By M4G Bureau - January 16, 2020

Directorate of Tourism, Government of Maharashtra has partnered with Tanhaji movie to preserve and cherish “Unsung” History of the state

Goa-based Slipdisc Advertising & Events completes 20 years in OOH business

In OOH News By Pray Jani - January 15, 2020

The agency is credited with setting several business benchmarks in the Goa market

Thane Municipal Corporation to introduce new ad norms

In OOH News By Pray Jani - January 15, 2020

The corporation is focusing on decluttering the city skyline

MP Tourism empanels 4 specialist agencies for OOH promotions

In OOH News By Bhawana Anand - January 15, 2020

These agencies will handle the complete outdoor & BTL planning, buying and execution across several touchpoints

BackLite Media in exclusive 5-yr pact with Novo Cinemas

In Digital OOH By M4G Bureau - January 14, 2020

BackLite Media to supply on-screen advertising and branding for customers across the GCC