Results For "RTA"
296 News Found
PHD Chamber urges Govt to step up spends on OOH
In OOH News By M4G Bureau - March 12, 2021
Mukesh Gupta, Chairman, Media & Entertainment Committee, PHD Chamber has reached out to Prakash Javadekar, Minister of Information and Broadcasting in this regard
OOH to take longer turnaround time, says CRISIL report
In Research By M4G Bureau - February 26, 2021
According to the report, the media and entertainment revenue will rebound 27% next fiscal with strong balance sheets and liquidity expected to help credit profiles of larger players
Home is the hero in IKEA’s new campaign
In OOH News By M4G Bureau - February 24, 2021
The new campaign, second in a series launched across TVC, OOH and digital, drives home the values of shared responsibilities in a home and the importance of a family growing together
Netherlands OOH body Outreach joins WOO
In OOH News By Rajiv Raghunath - January 18, 2021
Recruiting an important new national association member is a great way for WOO to begin 2021: Mark Flys, WOO COO
PMC restarts strict drive against illegal media
In OOH News By M4G Bureau - January 14, 2021
The drive against media violating Pune Municipal Corporation’s norms started in 2018, but was halted due to shortage of manpower .
‘OOH is appropriate for tactical campaigns’: Dhimant Bakshi, Joint CEO, Imagicaaworld Entertainment ltd
In OOH News By Bhawana Anand - January 11, 2021
The leading brand marketers speaks about the significance of the OOH medium
Kinetic appoints Keith Kaplan as Global CEO
In OOH News By Rajiv Raghunath - December 10, 2020
Kaplan plans to roll out his vision focused on people, offerings and innovation that include investment in the professional development of Kinetic’s teams, development of new tools and offerings
APAC media owners join forces to DEFEAT the pandemic
In Digital OOH By M4G Bureau - December 01, 2020
LMX is amplifying the creatives on partner screens across Singapore, Malaysia, Indonesia, Philippines, and India
‘Global OOH market is set to back bounce in 2021’ says PWC Global report
In Research By M4G Bureau - November 20, 2020
DOOH technologies will play a central role in quantifying advertisers’ return on investment as they are turning away from traditionally preferred channels such as cinema or OOH advertising, hit hard by Covid19
‘If done right, audience data will deliver a major multiplier of investment to OOH media’
In OOH News By Rajiv Raghunath - October 20, 2020
Srikanth Ramachandran, Founder & Group CEO of Moving Walls asserts that in the new normal post Covid-19, planning and campaign inflight/post-campaign reporting are becoming vitally important for OOH