Results For "RED"
739 News Found
USI Media crafts innovative street furniture in Bangalore
In OOH News By Rajiv Raghunath - August 19, 2014
The company has acquired the rights from BBMP to put up 5,000 courtesy benches across the city, having entered into a five-year contract with the civic body. In this period, USI Media will put up these benches as per its own selection of locations, generate revenues from advertising on this street furniture, and also pay land and advertising tax to BBMP
OOH spend rises faster than total ad spend in Canada in H1 2014
In OOH News By VJ Media Bureau - August 19, 2014
Also, OOH revenue has increased 5.5% in the first six months of 2014 compared to the corresponding period of 2013
S S International Live credits success of'Ponniyin Selvan' play to outdoor promotion
In Campaigns By VJ Media Bureau - August 06, 2014
Metro Multimedia P Ltd & Vas Media Network executed the outdoor promotion of the play which was staged in Chennai, Madurai and Coimbatore
IOAA Credit Control Council strengthens action against defaulting firms
In OOH News By Rajiv Raghunath - August 04, 2014
The Council, which constitutes equal representation from agencies and media owners, handles complaints related to payment terms, discrepancy in documentation, and non-adherence to contractual terms
Nestlé goes outdoor to promote 2 new beverages
In Campaigns By VJ Media Bureau - July 28, 2014
The campaign was targeted at the health conscious SEC A+, A & B category audience, predominantly in Delhi NCR
ACCA reinforces its presence in South Asia
In Digital OOH By VJ Media Bureau - July 26, 2014
PSI strategically captured student dominated locations for the campaign
OOH Geared For Growth: Industry Leaders
In OOH News By Bhawana Anand & Nabamita Chatterjee - July 22, 2014
Indian OOH leaders believe that adoption of best practices, quality improvements across the board, and some course corrections will go a long way toward driving the industry's growth in the coming times
Engagement is key to effective OOH advertising: Brand leaders
In OOH News By Bhawana Anand - July 15, 2014
The Indian OOH media is at an inflection point. On one side, there is a big opportunity to engage with a greater number of advertising brands. On the other side, there are expectations from the existing and potential advertisers that the industry should overhaul its practices, enhance the service quality, introduce new and innovative media assets, and offer a more enriching customer experience.
10th Outdoor Advertising Awards: Milestone Brandcom bags 15 metals, followed by Madison Out-Of-Home with 9
In OOH News By VJ Media Bureau - July 07, 2014
In the overall tally, Milestone Brandcom picked 15 metals, while Madison Out-Of-Home bagged 9, and Kinetic Worldwide India, GroupM Dialouge Factory & Brandscope India won 5 each
