Kerala HC orders removal of illegal flex, ad boards latest by Oct 15

In OOH News By M4G Bureau - October 12, 2018

Local bodies ordered to remove all illegal media, and also impose ‘polluter pays’ charge for removal of the media

OYO turns hotel facades into branding formats

In Campaigns By M4G Bureau - October 10, 2018

The brand will redesign facades of 100+ hotels in Bengaluru, with visuals painted by veteran hand paint artist Kafeel Ahmed Ansari

JCDecaux unveils The Kensington, a unique, sculptural digital canvas

In Gallery By - September 28, 2018

Designed by Zaha Hadid Design, the landmark is set of to redefine the design language of billboards –creating a new platform for brand messaging to a global, design-conscious audience in London

JCDecaux unveils The Kensington, a unique, sculptural digital canvas

In Digital OOH By M4G Bureau - September 28, 2018

Designed by Zaha Hadid Design, the landmark is set of to redefine the design language of billboards –creating a new platform for brand messaging to a global, design-conscious audience in London

Kumbh mela ideal for brand promotions

In OOH News By Bhawana Anand - September 26, 2018

Kumbh Mela is one of the most preferred occasions for various national brands to undertake for experiential branding whereby brands not only engage with the masses but accomplish their respective long-term marketing objectives

UK’s Global acquires Primesight, Outdoor Plus from PE firms

In OOH News By M4G Bureau - September 24, 2018

Media and entertainment group Global has entered the OOH sector with the simultaneous purchase of Primesight and Outdoor Plus

PrettySecrets plans campaign in Delhi NCR, shelves outdoor presence in Bengaluru

In OOH News By Bhawana Anand - September 21, 2018

The campaign will take forward the #RedefineBasics proposition

Ludhiana MC tender draws a blank, timeline extended

In OOH News By Bhawana Anand - September 20, 2018

Media owners cite high tender cost as an inhibiting factor, apart from the proposed elevated road project that would affect the visibility of the tendered media

IOAA urges members to do business with accredited agencies

In OOH News By M4G Bureau - August 30, 2018

Rules have been laid down for agency accreditation; new agencies may apply for provisional accreditation

‘Ghoul’ screams horror on OOH

In Gallery By Bhawana Anand - August 24, 2018

Netflix has run the campaign in 2 phases, drawing a lot of attention to the show