'This is the time to walk that extra mile'

In Viewpoints By Pray Jani - March 30, 2020

‘Hats off to my hard-working team in APAC and India who keep surprising me by their incredible commitment as top-class professionals’

Hotstar’s free entertainment is longer than this billboard

In Campaigns By M4G Bureau - March 18, 2020

In association with The Social Street, the OTT brand unveiled India’s longest billboard showcasing range of content offering to keep you covered while at home

Veeba targets real-time buyers with pDOOH

In Digital OOH By M4G Bureau - March 11, 2020

Effective success in retargeting exposed audiences for further engagement; garnered 2.7% avg. CTR, 3X higher than previous benchmarks

Mobile Premier League offers creative mandate to Taproot Dentsu

In OOH News By Pray Jani - March 11, 2020

The Mobile Premier League will be rolling out a campaign for IPL and the creative role has been offered to Taproot Dentsu

Moving Walls runs blockchain-powered DOOH pilot for foodpanda

In Digital OOH By M4G Bureau - March 11, 2020

Aqilliz has partners Moving Walls for the pilot

KARAM Mobile Studios runs National Safety Week 2020 drive

In OOH News By M4G Bureau - March 05, 2020

The KARAM Mobile Studios covered the Southern, Eastern & Western parts of the country

Bihar media operators not geared up for using green options for OOH advertising

In OOH News By Bhawana Anand - March 04, 2020

The operators fear the likelihood of a state ban on use of PVC flex for outdoor advertising

Sprite is back with new lightered heart campaign

In OOH News By M4G Bureau - March 02, 2020

In addition to the TV Commercials, the campaign will be supported by a robust integrated marketing campaign, including Outdoor and Digital

Collaborate to evangelise transit media

In Gallery By - February 28, 2020

Suresh Balakrishna, CRO, Hindu Group underscored the need for concerted effort to bolster the image of the transit media itself among the advertisers

ITC Mangaldeep pays tribute to Shiva

In OOH News By M4G Bureau - February 28, 2020

A 10 feet high shivaling was created using vibrantly coloured fabric flowers of lotus and dhatura with branding