IIT Delhi escalates station branding issue to Ministry of Housing & Urban Affairs

In OOH News By M4G Bureau - November 14, 2018

IIT-D has requested the ministry to permit either use of IIT Delhi name or that of the coaching centre on the Metro station signage

Delhi Division of Northern Railway addresses media owners’ concerns

In OOH News By Bhawana Anand - November 06, 2018

The division is initiating discussions with the local urban bodies to sort out jurisdictional matters

Demand for green fabric rising in the face of curbs on use of flex

In OOH Solutions By Bhawana Anand - November 01, 2018

However, the green material may not match flex in terms of speed of printing, durability

Rajasthan Govt opts for Delta LED screens to drive public & social messaging

In Digital OOH By M4G Bureau - October 24, 2018

The 44 full colour and full motion LED display boards, each measuring 3.84m wide and 2.88m tall, are installed at various locations in Rajasthan, and were built using Delta’s cutting-edge outdoor LED technology

Is Kochi MC transforming city OOH landscape?

In OOH News By Bhawana Anand - October 22, 2018

The urban local body has engaged expert services to identify best locations for hoardings, determine size of media displays

Chams bags branding rights on KURTC buses

In OOH News By M4G Bureau - October 18, 2018

The OOH firm has won the rights for a period of 5 years in a tender-cum-auction conducted by Kerala State Road Transport Corporation (KSRTC)

JCDecaux signs pact with Abu Dhabi to build sustainable urban environment

In OOH News By M4G Bureau - October 15, 2018

The global OOH major will work with The Abu Dhabi Department of Urban Planning and Municipalities (DPM) in applying innovative technology to design smart and sustainable street furniture

Lakme eyeconic kajal writ large at Chokkhu Daan ceremony in Kolkata

In Campaigns By Ria Banerjee - October 12, 2018

Executed by Karukrit Advertising, Lakme felicitated five eminent persons during the ceremony

MINI takes people on an Urban Drive

In Campaigns By M4G Bureau - August 21, 2018

While targeting the TG at MINI Urban Drive, the company is utilising the live interaction in generating sales across major cities

Eureka Forbes appoints Taproot Dentsu as its creative agency

In OOH News By M4G Bureau - August 07, 2018

The agency will work on their complete range of products i.e. water purifiers, air purifiers, vacuum cleaners and security and surveillance solutions