Results For "Platform"
318 News Found
Boost gets young talent to ‘Play A Bigger Game’ with badminton pros
In Campaigns By M4G Bureau - December 21, 2017
Boost will bring to life the platform of ‘Play A Bigger Game’ with a live activation called Play The Pros @ PBL’18 wherein select kids will get a chance to Play A Bigger Game by rubbing shoulders against PV Sindhu & Carolina Marin
Vodafone’s Super Zoozoo debuts at Delhi Comic Con 2017
In Campaigns By M4G Bureau - December 19, 2017
The telecom service brand utilised the festival to bring its famous mascot -- the first ever corporate mascot to be inducted into the league of Superheroes of the Comic World -- and audience one step closer by providing a platform for engaging activities
OMA to develop Automated Proposal Platform with Red Ant Design
In OOH Solutions By M4G Bureau - December 08, 2017
The Automated Proposal Platform will allow media agencies to request proposals from OMA members and combine those proposals into a campaign. Agencies will also be able to confirm booking and receive billing files within the software, and have access to MOVE audience reports
Nagpur OOH businesses facing stiff headwinds, growth prospects rather grim
In OOH News By Amaan Kazmi - November 28, 2017
As media investment opportunities dry up and advertising brands pull back spends, media owners in Nagpur are running out of options to stay afloat in business. A common industry platform to remedy the situation is perhaps the need of the hour, say some owners
Madison Media bags Viacom18 mandate for all its lines of business
In OOH News By M4G Bureau - November 22, 2017
The agency will be handling the media planning and buying duties for the entire gamut of brands that offers multi-platform, multi-generational and multicultural brand experiences to 500mn+ Indians across 8 languages
DOOH market expected to exceed more than US$ 5 Billion by 2022
In Research By M4G Bureau - November 15, 2017
Rising Demand for Internet of Things (IoT) & Emergence of the Cloud Platform and Increasing Usage of Virtual and Augmented Reality in DOOH Advertising are prominent opportunities factors for global Digital Out of Home Market to grow
McDonald’s whips up data-driven campaign in UK
In Digital OOH By M4G Bureau - November 10, 2017
The campaign reacts to the speed of traffic at each location to deliver tactical messages across premium roadside billboards, and is managed and distributed through QDOT’s digital OOH ad tech platform OpenLoop
Pickcel aims to grow digital signage market with cloud solutions
In OOH Solutions By Amaan Kazmi - November 06, 2017
The Bengaluru-based tech firm sees consolidation of display screens on a platform, higher interactivity, contextual & relevant advertisement, engaging real time content as key to DOOH growth
Sky promotes next-gen TV platform via Augmented Reality campaign at London's Waterloo Station
In Digital OOH By M4G Bureau - November 04, 2017
The campaign invited commuters to interact with characters from Sky Q’s latest shows at London Waterloo.
Havas Group introduces programmatic trading platform Adcity Solution
In Digital OOH By M4G Bureau - October 22, 2017
Havas Group introduces programmatic trading platform Adcity Solution