Talon Launches AdTech Platforms for OOH

In Digital OOH By M4G Bureau - May 10, 2019

Plato and Ada are audience targeting and media trading platforms specifically designed for OOH

NoBroker.com launches new multicity campaign

In OOH News By M4G Bureau - May 10, 2019

Launched in Bangalore, Pune, Mumbai, and Chennai, the latest cross-media ad campaign highlights how the real estate platform can help homeowners save on time, effort, and money

Pune Rly div invites tender for exclusive advertising rights

In OOH News By M4G Bureau - May 10, 2019

The 5 year advertising contract will be given for platforms and stations of Shivajinagar - Malavali cluster

Aquaguard launches 360-degree marketing campaign

In OOH News By M4G Bureau - April 15, 2019

The campaign planned by Taproot Dentsu will be launched across all media channels and platforms

PolicyX.com introduces Virender Sehwag as its Brand Ambassador

In OOH News By M4G Bureau - March 27, 2019

The new ad campaign with new brand ambassador will be launched in the digital platform, gradually encompassing outdoor and print for publicity

Broadsign, Starlite Media team up to transform retail centre advertising

In Digital OOH By Rajiv Raghunath - March 13, 2019

Starlite has begun deploying the complete Broadsign Platform to convert its growing network of 6,000 static outdoor ad displays to free-standing digital units and scale quickly with programmatic capabilities

Moving Walls integrates Lifesight data to strengthen offline media attribution platform

In Digital OOH By M4G Bureau - March 06, 2019

The companies will combine their location data expertise to enrich Moving Walls’ billboard and activation attribution product that transforms how brands plan, measure, and buy offline media

Christie launches Christie MicroTiles LED

In OOH Solutions By M4G Bureau - February 06, 2019

The launch marks the arrival of the next transformative technology platform

Piccadilly Lights a modern global landmark: Ocean study

In Digital OOH By Rajiv Raghunath - February 05, 2019

The prestigious brand advertising platform engages positively with audiences on an emotional level

US’ MediaMath, Place Exchange join hands for OOH programmatic omnichannel campaigns

In Digital OOH By M4G Bureau - January 08, 2019

Combination of MediaMath's TerminalOne platform omnichannel capabilities and Place Exchange's proprietary data and IP places OOH on equal footing with other programmatic channels