Atin OOH crafts unique green format at Pune airport

In OOH News By Bhawana Anand - April 09, 2018

The company has created a breathing wall with plants planted on it that also houses an 8ft x 4ft display area; green materials will be used for advertising displays

eBay gets tactical with weather-driven campaign

In Digital OOH By M4G Bureau - March 27, 2018

The campaign was created by 72andSunny, produced by Grand Visual, with media planning and buying by Mediacom. The DOOH activity supports a broader campaign created by 72andsunny, which runs across digital, social, radio, VOD and TV and encourages shoppers to break away from "beige"

Wagh Bakri blends in with local expressions

In Campaigns By M4G Bureau - March 26, 2018

The tea brand launched an aggressive campaign, planned and executed by MOMS Outdoor Media Solutions, to deepen the connect with consumers in markets like Gujarat, Rajasthan, Madhya Pradesh, Maharashtra, Chhattisgarh and Karnataka

ICICI Prudential Life highlights iProtect Smart

In Campaigns By M4G Bureau - March 20, 2018

Taking a cue from its TVC, the brand has taken the OOH route to educate the masses about their new term life cover plan

Facebook says ‘Discover more of what you like’

In Campaigns By M4G Bureau - March 12, 2018

Planned & executed by Kinetic India, the campaign urges people to discover what they like on the social network

Exide energises OOH with #WhatDrivesYou offering

In Gallery By M4G Bureau - March 09, 2018

Planned and executed by Kinetic India, the campaign was deployed on premium and high impactful sites across different cities

Exide energises OOH with #WhatDrivesYou offering

In Campaigns By M4G Bureau - March 09, 2018

Planned and executed by Kinetic India, the campaign was deployed on premium and high impactful sites across different cities

Futek Digital plans to expand network of screens

In Gallery By - March 08, 2018

A whole gamut of brands that include BMW, Coke, Swarovski, and Minute Maid have advertised on this media, for brand building and promotional purposes; firm plans to foray into different cities

Futek Digital plans to expand network of screens

In Digital OOH By Bhawana Anand - March 08, 2018

A whole gamut of brands that include BMW, Coke, Swarovski, and Minute Maid have advertised on this media, for brand building and promotional purposes; firm plans to foray into different cities

Govt planning for massive expansion of Metro networks

In OOH News By M4G Bureau - March 07, 2018

Government is planning for over 700 kilometres of Metro network over the next 5 years, with a vision of establishing Metro systems in 50 cities