UK’s Wildstone diversifies into alternative DOOH formats through major acquisition of assets from Smart Outdoor

In Digital OOH By M4G Bureau - September 08, 2023

Smart Outdoor will continue to market all of these digital displays as a media operator and will use this strategic partnership with Wildstone as a driver for further growth across the country.

Gods Reign welcomes Times OOH as Title Partner for Battlegrounds Master Series (BGMS)

In OOH News By M4G Bureau - August 08, 2023

The Esports company hopes to amplify its operations for competitive events in South Asia with this partnership.

Digichive selects LMX to Enable Automated DOOH Advertising on NAIA Screens

In OOH News By M4G Bureau - August 03, 2023

The partnership will enable the activation of campaigns that are programmatic guaranteed as well as open exchange and private marketplace deals (PMP).

Arkaprava Ray, Head, Marketing Strategy, Brand Partnerships & Events, HSBC India joins OAC 2023 brand panel

In OOH News By M4G Bureau - July 20, 2023

Arkaprava Ray will be sharing his thoughts on ‘How an evolving OOH can be pivotal to brand marketing’

UK’s Mass Media in strategic partnership with Wildstone to expand national outdoor media portfolio

In OOH News By Rajiv Raghunath - July 11, 2023

Mass Media will establish a nationwide network of high-quality, reliable, and energy-efficient screens, providing businesses and brands with a premium and affordable way to connect with their target audiences.

Ocean Outdoor brings Wimbledon Experience to W12 and SW11 in partnership with Vodafone

In Digital OOH By M4G Bureau - July 03, 2023

Selected tennis highlights will be shown in 13 UK cities

FRAMEN in strategic partnership with VIOOH for pDOOH

In Digital OOH By Rajiv Raghunath - June 14, 2023

Through this partnership, advertisers will be able to engage with their target audiences through a network of over 6,000 screens located in coworking spaces, gyms, hotels, bars, gas stations, and other semi-public locations.

Armour Digital OOH is ‘Powered By’ sponsor of Outdoor Advertising Convention 2023 to be held in Delhi on July 28-29

In OOH News By M4G Bureau - June 06, 2023

The OOH major’s brand partnership with OAC stems from a deep conviction in leveraging knowledge for business.

Wavemaker India retains media mandate for Pernod Ricard India

In OOH News By M4G Bureau - June 06, 2023

The partnership dates back to 2002

Ocean Outdoor drives retail and roadside development in Scotland’s OOH market

In Digital OOH By M4G Bureau - May 31, 2023

Ocean is installing two large format full motion screens (5m wide x 7.5m high), working in partnership with Edinburgh St James.