Dentsu Impact wins creative mandate for Ikea India's business

In OOH News By VJ Media Bureau - August 24, 2016

Post an exhaustive process of meeting various agencies to an elaborate pitch process that included multiple agencies across India, IKEA finally have selected Dentsu Impact as their creative agency partner.

CASHurDRIVE ties up with Jet Airways for in-flight sampling of Unibic cookies

In OOH News By Satarupa Chakraborty - August 18, 2016

Unibic, partnering with CASHurDRIVE, goes for in-flight sampling in Jet Airways flights across six major Indian cities.

Dixcy returns to Madison Media Sigma

In OOH News By VJ Media Bureau - August 16, 2016

India's leading innerwear brand Dixcy has once again partnered with Madison Media Sigma with the account of Rs 50 crore for the brand's promotion.

Donald Trump receives green tea from TE-A-ME India in a hilarious mission to"purify” him

In OOH News By Nabamita Chatterjee - July 25, 2016

The brand selected this campaign to be in activity elements like digital and social media and the agency Fisheye Creative Solutions, Bangalore partnered them for the successful execution of the same.

Gemini Oil goes in for stadium branding at IPL

In OOH News By Satarupa Chakraborty - May 04, 2016

With its partnerships with Rising Pune Supergiants, Gemini Oil went into extensive stadium branding in the grounds where the team played.

Airtel creates 4G speed at bus shelters in Chennai

In OOH News By Daya Kingston - May 03, 2016

Executed by Prakash Arts with Milestone as the creative partner, Airtel chose four prominent bus shelters on the OMR stretch for the 4G campaign.

DDB Mudra Group appoints Tarun Nigam as Executive VP, DDB MudraMax-Media

In OOH News By Nabamita Chatterjee - April 14, 2016

Tarun has two decades of experience at profound organizations and as an entrepreneur, and as CEO & Co-Founder of PM Media Solutions & COO of Graphisads. Tarun's earlier stints include UTV, GroupM, Starcom MediaVest and Vivaki Partnership Unit.

Havas Media Group makes two big appointments

In OOH News By Satarupa Chakraborty - February 24, 2016

Havas Media Group has recently appointed Kunal Jamuar as Managing Partner, Havas Media, West and South and Chanchal Shaktawat as Vice President, Planning, Western India.

Kinetic uses sand art to promote ISL Season 2

In Campaigns By Satarupa Chakraborty - December 23, 2015

Partnered with ISL Season 2, Kinetic recently created an innovative sand art as part of the tournament's OOH promotional activities at Goa's popular Candolim beach. The sand art with its 25 ft diameter attracted football lovers and created a lot of interest around the tournament that was recently held in Goa.

Digital OOH will see a tremendous growth in the future: Mandeep Malhotra

In OOH News By Athira Nair - December 17, 2015

At Kerala Talks OOH 2015, Mandeep Malhotra, Founding Partner and CEO of The Social Street mentioned that the DOOH space is expected to see a tremendous growth in the future. There is revival and gradual growth of digital OOH in India as it is clearly targeted, impactful and is delivering excellent recall in this industry.