Data will drive spends: Shalini Kumar

In OOH News By Bhawana Anand - March 04, 2019

Shalini Kumar VP - Partnerships & Innovations, Star India, highlighted how data could add value to different transit advertising avenues at the 1st Transit Media Talks held in Mumbai on February 28th

KEI Industries offers amenities to support Kumbh Mela

In Campaigns By M4G Bureau - February 19, 2019

The brand has partnered with the UP government to provide better amenities and support at Prayagraj.

PUMA partners with Mary Kom for women's category

In OOH News By M4G Bureau - February 19, 2019

The boxing icon teams up with the global sports brand to be their newest women’s training ambassador in India

Network Fusion partners with Smaaash for exclusive branding rights

In OOH News By Bhawana Anand - February 19, 2019

As part of the alliance, Network Fusion will roll out advertising and branding activities in 32 centres across 17 cities catering to SEC A +, A segments in different age groups.

Star India’s Shalini Kumar to address 1st Transit Media Talks Conference

In OOH News By M4G Bureau - February 19, 2019

Shalini Kumar, VP – Partnerships & Innovation, Star India will speak on ‘What will it take for brands to up the spends on transit media’

Backlite Media, Meraas extend advertising partnership to 4 Dubai OOH destinations

In Digital OOH By M4G Bureau - February 18, 2019

Al Seef, City Walk, La Mer and The Beach to now benefit from the technicolour advertising displays BackLite Media have been bringing to Meraas’ destinations for three years

Leafberry Ads partners with Lead Ads to market Ludhiana media

In OOH News By Bhawana Anand - February 15, 2019

The partnership to focus on offering a broad media mix and high quality assets to advertisers in Ludhiana

Jio Cinema brings alive iconic Disney characters on OOH

In Gallery By Shradha Mishra - January 29, 2019

The campaign promoting the Disney-Jio Cinema partnership, was spotted at Worli, Marine Lines, W.E. highway and Bandra reclamation areas of Mumbai

Jio Cinema brings alive iconic Disney characters on OOH

In Campaigns By Shradha Mishra - January 29, 2019

The campaign promoting the Disney-Jio Cinema partnership, was spotted at Worli, Marine Lines, W.E. highway and Bandra reclamation areas of Mumbai

ZEE5’s ‘Rangbaaz’ hits the OOH space

In Campaigns By Bhawana Anand - January 12, 2019

Laqshya Media partners with Zee5 to promote the web series on OOH spread across 456 units covering over 3 lakh sq. ft.