Havas Group India bags creative & media mandate for JBL and Harman Kardon

In OOH News By M4G Bureau - October 12, 2020

With this win, Havas Creative India becomes the creative agency partner for all of HARMAN’s consumer brands, JBL, Harman Kardon, and Infinity

Monica Bhatia appointed as Managing Director, Essence for Singapore

In OOH News By M4G Bureau - October 08, 2020

Alongside her new position, Bhatia will continue in her current role as Essence’s Senior Vice President, Client Partner, APAC, leading the agency’s Google business across the region

butterscotchmango in strategic alliance with mar-tech platform

In OOH News By M4G Bureau - October 07, 2020

The partnership brings together deep skills in business and technology strategy, product ideation, technology development and deployment to help support clients through successful transformations

Havas Media Group India gets into strategic partnership with Tribes to transform Out-of-Home advertising

In OOH News By M4G Bureau - October 01, 2020

This alliance is designed to ensure Havas optimises the full potential of OOH advertising as part of a cross-platform strategy, to drive more meaningful media experiences in line with Havas Group’s ‘Meaningful Brands’ philosophy

The Tribes Group launches ‘Mandate’, a political consulting and election communication company

In OOH News By M4G Bureau - September 22, 2020

Launched in partnership with political strategist, Dr. Mehul Choksi, the company plans in create an organised structure to develop a 360 degree networking platform for election campaigns

McDonald’s welcomes foodies with ‘The Big Hug’

In Campaigns By Bhawana Anand - September 18, 2020

In partnership with Glo, the brand has introduced a new food item to bring back its customers

Samsung set to offer signage content in partnership with local digital design firm

In OOH Solutions By M4G Bureau - September 17, 2020

Under the partnership with d’strict, Samsung will deliver new digital content for its LED signage products installed across the globe

Godrej Appliances launches value-based marketing campaign to target Kerala residential societies

In OOH News By Bhawana Anand - September 02, 2020

In partnership with AIW Media, the brand used hand-sanitising kiosks as branding tool to announce the festive offers on the occasion of Onam

Verizon Media partners Broadsign to extend programmatic omnichannel offering

In Digital OOH By Rajiv Raghunath - September 02, 2020

Verizon Media’s programmatic DSP integration with Broadsign Reach’s programmatic DOOH SSP enhances the omnichannel media buying experience

Dentsu Impact elevates Ajit Devraj & Anupama Ramaswamy to Managing Partners

In OOH News By M4G Bureau - September 01, 2020

Ajit will be the business lead while Anupama will head the creative arm of the agency in their new roles