Results For "PR"
3696 News Found
JCDecaux once again recognised by Carbon Disclosure Project for commitment to sustainability
In OOH News By M4G Bureau - December 14, 2021
JCDecaux, has improved its general evaluation from A- to A and is part of CDP A-list as in 2019, showcasing companies that are leading the way in the fight against climate change
Bacardi to bring Latin-Caribbean warmth to Times Square with ‘Winter Summerland’ billboard takeover
In Digital OOH By Rajiv Raghunath - December 14, 2021
The rum brand will also deploy a fleet of iconic Times Square performers, brand ambassadors and decked out pedicabs who will take to the streets to spread the summer vibes and drum up the excitement in anticipation of the billboard reveal
‘The OOH Expo is a precursor to the promotion of a robust OOH ecosystem in India’
In OOH News By M4G Bureau - December 13, 2021
S Kumar, Managing Director of Srishti Communications, says the upcoming OOH Expo, to be held in Mumbai on March 14-15, 2022 would be the perfect setting for the buyers and providers of smart OOH solutions to get together and forge meaningful business deals and partnerships.
71% of Indian marketers’ budgets set to increase in 2022: DCMN report
In Research By M4G Bureau - December 10, 2021
Research commissioned by DCMN sheds light on changes within the marketing landscape after a tumultuous two years; managing large amounts of data and privacy headwinds top marketers’ challenges going into the new year
“OOH Expo will help media owners & suppliers find new partners”
In OOH Solutions By N Jayalakshmi - December 10, 2021
Pramod Bhandula, Chairman, JCDecaux India & Vice Chairman, IOAA, feels the OOH Expo, to be held at Nehru Centre, Mumbai, on March 14-15, 2022, is an ideal platform for the industry to come together and discover new trends and technologies in the space.
Marketers increasingly include DOOH in their omnichannel campaigns
In Digital OOH By M4G Bureau - December 08, 2021
New Media Decision Makers Study from DPAA, Advertiser Perceptions and Xaxis shows strong momentum for DOOH advertising use
EV charging major Volta expands into European market
In Digital OOH By M4G Bureau - December 07, 2021
With unique charging stations that feature high-impact, large-format digital screens located near the entrances of premier commercial locations, Volta’s network is among the most utilised in the U.S.
Impressions of some great OOH across the globe
In Viewpoints By M4G Bureau - December 03, 2021
In this new section called OOH Travelogue, we bring you a series of articles by industry professionals wherein they recollect their travels and share some of their most memorable OOH impressions and experiences from across the globe. In the first in this series, we have Jayesh Yagnik, CEO, MOMS Outdoor Media, penning down his thoughts on some of the best OOH he has encountered during this travels. Read on..
Srishti Communications takes up Presenting Sponsorship of India Talks OOH Conference at Sahara Star Mumbai on Jan 18, 2022
In OOH News By M4G Bureau - November 30, 2021
S Kumar, Managing Director of Srishti Communications views the conference as an opportune occasion for the Indian OOH stakeholder groups to step up the collaborative efforts and propel the industry’s growth engine to scale new heights
Brands having strong consumer pull prone to high Brand Reputation risk in digital arena, states study
In Research By M4G Bureau - November 30, 2021
Brand Reputation Index (BRIX) measures the risk score of potential frauds and scams that can be done leveraging a brand’s equity