Results For "PR"
3696 News Found
Adidas ‘Liquid Billboard’ wins Cannes Outdoor Grand Prix
In OOH News By M4G Bureau - June 21, 2022
The unique activation was conducted to encourage women of varied backgrounds to take to swimming
Pramod Patil, VP & Head - Media, Kotak Mahindra Group joins OAA 2022 Jury
In OOH News By M4G Bureau - June 21, 2022
Pramod has 17 years of experience in media research, strategy, measurement, planning, and buying. He has been part of some record-breaking ad campaigns by Kotak Mahindra Group.
QMS ties up with Amplified Intelligence for OOH attention study
In OOH News By Rajiv Raghunath - June 20, 2022
There is no question the future of advertising will lean on attention,” says Christian Zavecz, QMS Chief Strategy Officer.
IIM Ahmedabad Professor Arvind Sahay to speak on neuroscience & OOH in OAC 2022
In OOH News By M4G Bureau - June 20, 2022
Prof. Sahay has authored the book ‘Brands and the Brain: How to use Neuroscience to create Impactful Brands’.
For a magnified view: Samsung’s new campaign highlights WindFree AC technology
In Campaigns By M4G Bureau - June 20, 2022
The campaign, launched by Cheil India in association with Platinum Outdoors, covers Jaipur, Pune, Ahmedabad, and Kolkata with bright and eye-catching billboards placed in prominent, high traffic locations.
Delivery agents in Gurugram can now chill with Crompton Greaves’ #JaldiCooling
In Campaigns By M4G Bureau - June 17, 2022
The brand has started a social initiative named #JaldiCooling in which they have set up a resting cooling pod for all delivery agents to give them some relief from the summer.
‘Improved rail passenger amenities will create more commercial opportunities including advertising’
Sudhanshu Mani, Railway Consultant & Creator of Train 18 talks about the imperative of enhancing the quality of rail passenger amenities that in turn will open up new investment opportunities for media operators and attractive options for advertisers, in conversation with Rajiv Raghunath.
Abhinav Iyer, GM - Marketing & Strategy, Muthoot Finance & The Muthoot Group, part of OAA 2022 jury
In OOH News By M4G Bureau - June 14, 2022
Over the last 8 years, Abhinav has led a plethora of transformational marketing initiatives for Muthoot Finance, including the engagement of Amitabh Bachchan as the Brand Ambassador, partnering with Chennai Super Kings as their Principal Team Partner, associating with India Super League and Jaipur Pink Panthers, to name a few
Sharma Srishti Synergy unveils state-of-the-art RDN screens at airport-like Sir M Visvesvaraya Terminal in Bengaluru
In OOH News By M4G Bureau - June 10, 2022
As part of the RDN project, Sharma Srishti Synergy has installed a complete suite of train and passenger information digital display screens – both large and small formats – including two large video walls at the entrance and concourse
DPAA announces DOOH Excellence (DOOH-E) Awards
In Digital OOH By M4G Bureau - June 09, 2022
DOOH-E recognises top performers in DOOH media by showcasing the best campaigns that integrate ad-tech, targeting and dynamic creative approaches as a vital part of the omnichannel ecosystem