Results For "PR"
3691 News Found
Eifel Tower erected in Mumbai as part of promotion for ‘Bawaal’
In Campaigns By M4G Bureau - August 04, 2023
The structure was juxtaposed with the billboard in Mumbai’s Juhu area.
Stellar Ace unveils Green Package for ESG advertisers
In OOH News By M4G Bureau - August 03, 2023
Green Package, is a first-of-its-kind initiative to support all companies that need to promote their green efforts
Digichive selects LMX to Enable Automated DOOH Advertising on NAIA Screens
In OOH News By M4G Bureau - August 03, 2023
The partnership will enable the activation of campaigns that are programmatic guaranteed as well as open exchange and private marketplace deals (PMP).
‘Time for an OOH academy’
In OOH News By N Jayalakshmi - August 03, 2023
In a power packed session, Dr Dwarika Prasad Uniyal, Pro Vice Chancellor - RV University, Bengaluru, made a compelling case for drawing and nurturing new talent for the OOH industry, on Day 1 of the Outdoor Advertising Convention 2023.
Coca-Cola Chile Equity OOH & mobile OOH campaign delivers high OTS
In Campaigns By M4G Bureau - August 02, 2023
Worldcom OOH developed a comprehensive plan that included airports, subway stations, the most important cities and various digital and analog formats across key cities of Chile.
‘Dream big for OOH’
In OOH News By M4G Bureau - August 02, 2023
Amanda Dorenberg, President, Canadian Out-of-Home Marketing and Measurement Bureau (COMMB) gave an insightful talk on the future of OOH at the recently concluded OAC 2023
Wildstone marks nextgen DOOH footprint in Spain
In Digital OOH By M4G Bureau - August 01, 2023
Situated along the bustling A-2 motorway in Madrid, the cutting-edge screen has been designed specifically for the Spanish market and crafted to withstand the region's climate
Can OOH go beyond commoditisation? This panel @ OAC 2023 has some answers
In OOH News By N Jayalakshmi - July 31, 2023
The concluding session of Outdoor Advertising Convention 2023 held during July 28 and July 29 at the Manekshaw Centre in Delhi had a power packed panel discussing ways of preventing the commoditisation of OOH buying.
OOH metrics, disruptive thinking, Amul’s relationship with OOH
In OOH News By M4G Bureau - July 30, 2023
The second half of Day 2 at OAC 2023 saw some inspirational talks with a series of inspiring presentations by industry veterans.
Discussions on attention economy, OOH messaging and Delhi Metro kick off OAC Day 2
In OOH News By M4G Bureau - July 29, 2023
The second day of the convention began with thought provoking talks on the need to relook at brand communication and audience fragmentation.