Results For "PR"
3691 News Found
QMS launches DOOH post-campaign analysis tool Performance+
In Digital OOH By M4G Bureau - August 28, 2023
The new product has been developed to further enhance audience accountability and transparency in the execution of client DOOH campaigns
Voice of Indian OOH industry
In OOH News By M4G Bureau - August 25, 2023
An Outdoor Asia Indian OOH survey reveals interesting standpoints on matters critical to the industry’s growth prospects
Ocean Outdoor wins biggest private contract outside London
In Campaigns By M4G Bureau - August 24, 2023
Allied London has appointed Ocean Outdoor as the exclusive outdoor media partner for its prestigious Spinningfields business in Manchester
Prasad More joins Connect Network Inc. as Chief Strategy Officer
In OOH News By M4G Bureau - August 23, 2023
Prasad’s responsibilities will include shaping Connect Network's strategic direction, identifying growth opportunities, and guiding the company's expansion into new markets.
Taj Mahal Tea launches innovative musical billboard in Vijaywada
In Campaigns By M4G Bureau - August 22, 2023
The campaign was executed by Rapport and plays classical Indian music when it rains.
Kumar Printers acquires advertising rights for Ambala Cantonment and Barara railway stations
In OOH News By M4G Bureau - August 22, 2023
The media owner also holds the ad rights at Saharanpur station, where the company is based.
Hyundai unveils unique LEGO installation in Gurugram to promote Hyundai Exter
In Campaigns By M4G Bureau - August 22, 2023
The installation is up at the busy Cyberhub
How to make your outdoor campaign go viral
In Viewpoints By - August 21, 2023
Prerna Mehra, Creative Director & Head of Design, MullenLowe MENA writes that the true magic happens when creativity seamlessly merges with addressability, while harnessing the power of imaginative thinking, storytelling, shareability, and gamification
‘DOOH has seen significant growth in South Africa’
In Viewpoints By Rajiv Raghunath - August 18, 2023
Dave Roberts, Chairman of OOH & Head of M+A, Primedia, South Africa shares his perspectives on OOH business patterns in South Africa and rest of Africa, market readiness for programmatic OOH, among other key factors. Edited excerpts of the interview with Rajiv Raghunath.
Tata Tea Premium brings to life “Desh Ke Dhaage” with latest 3D anamorphic campaign
In Campaigns By M4G Bureau - August 17, 2023
Executed by Laqshya Media Group, the mesmerizing visuals showcase the brand’s limited-edition Independence Day packs and in line with Tata Tea’s constant effort to use technology as part of storytelling.