Amar Ujala launches outdoor campaign in Lucknow to thank its readers

In Campaigns By Bhawana Anand - March 23, 2015

The campaign was an expression of gratitude to the readers for making Amar Ujala the number one daily in Lucknow

Leading tourism boards attract urban audience through outdoor

In Campaigns By Bhawana Anand - March 20, 2015

Running successful campaigns in New Delhi, tourism boards like South Africa, Uttar Pradesh and Daman & Diu have very consciously selected the OOH medium to match their TG.

Samsung's creates big impact through OOH

In Campaigns By Bhawana Anand - March 20, 2015

The objective was to create impact through larger than life media across a bouquet of locations that seamlessly cover metro cities. A proper mix of strategy and creativity made the product standout in the cluttered handset market.

Vodafone Cycling Marathon 2015 rides on Bengaluru's OOH landscape

In OOH News By VJ Media Bureau - March 13, 2015

Kinetic India executed the 45-day campaign that was spread over 1 lakh sq. ft of OOH space in the city

Unison Advertising gains domineering presence in Delhi NCR market

In OOH News By Rajiv Raghunath - March 13, 2015

Three OOH media owning firms in Delhi - Brite Neon Signs, Landmark Outdoor Media Service (LOMS) and Glamour Advertising - consolidated their media assets under a new entity called Unison Advertising that was formally launched in early February

Portea Medical builds looming presence in the outdoor

In Campaigns By VJ Media Bureau - March 12, 2015

Kinetic India has executed the 4-city campaign. The brand's OOH presence was created at important and strategic footfalls/traffic locations, key arterial roads, toll gate points, corporate hubs, major residential apartments and corridors connecting IT hubs and CBDs.

Castrol takes the road to promote its products, train mechanics

In Campaigns By VJ Media Bureau - March 12, 2015

Castrol Magnatec Mobile Vans were pressed into service in 5 cities for the onground activities

Milestone Brandcom bags Housing OOH AOR duties

In OOH News By Bhawana Anand - March 11, 2015

Milestone Brandcom bagged the rights in a multi-agency pitch

Kinetic India takes Urban Ladder outdoor

In Campaigns By Bhawana Anand - March 11, 2015

The maximum share of voice for the brand via OOH presence was created at important and strategic footfalls/traffic locations, key arterial roads which are the lifelines of a city, popular shopping destinations and malls, corporate hubs, major residential apartments and enclaves, IT parks and important connecting routes between the city IT hubs, and CBDs.

Urban Ladder offers the best seat to passengers at KIA

In Campaigns By Bhawana Anand - March 05, 2015

To create awareness about the brand by letting passenger experience the actual product, the brand has placed some of their best-selling chairs on display in the lounge