Results For "PR"
3692 News Found
IOAA campaign by Taproot Dentsu wins big at Adfest 2016
In OOH News By VJ Media Bureau - April 07, 2016
The IOAA campaign was awarded a Gold and three Silvers in total across different categories. It bagged a gold and silver for best use of photography and a silver each for outdoor campaign category and for the press campaign respectively.
Neo@Ogilvy India appoints Biraja Swain as its Chief Growth and Innovation Officer
In OOH News By Nabamita Chatterjee - April 04, 2016
Prior to this role, Biraja was the Digital and Emerging Media lead for OMD's operations across India and South Asia with over fifteen years of digital media expertise. He has extensive experience of working in international markets of Middle East and Africa during his previous stints based out of Dubai.
Orango builds up OOH media around Golden Temple, Amritsar
In OOH News By Satarupa Chakraborty - April 04, 2016
Amritsar-based Orango Solutions used strategic areas in the highly-dense vicinity of Golden Temple to provide OOH solutions to various brands, where most of that zone falls under"No Hoardings Zoneâ€
Honda unveils outdoor campaign for CB Hornet 160R
In Campaigns By Nabamita Chatterjee - March 30, 2016
Honda launched a new OOH campaign to amplify the buzz and spread awareness about the new CB Hornet 160R among target audience.
Amazon connects with vendors & sellers via branded mobile vans
In Campaigns By Satarupa Chakraborty - March 24, 2016
Delhi-based Vibgyor Brand Services was roped in by Amazon India to spread awareness about the e-commerce portal among the small and medium enterprises of multiple cities through mobile vans to sell their products online.
OOH clutter must be redirected to beautify the city landscapes
In OOH News By Nabamita Chatterjee - March 23, 2016
In the East Talks OOH conference recently held in Kolkata, a panel discussion highlighted the issues of visual pollution created by out-of-home industry and how it can be better managed keeping the city aesthetics in mind.
A ready reference point by OOH industry will justify spends of the brands
In OOH News By Nabamita Chatterjee - March 23, 2016
A panel discussion at East Talks OOH conference held in in Kolkata recently discussed'What will be the key to increase brand spends in eastern market\'.
Daikin spreads its cool zephyr through OOH
In Campaigns By Satarupa Chakraborty - March 23, 2016
Air Conditioning major Daikin recently launched a multi-city multi-format OOH campaign across Delhi and Mumbai to capture the seasonal demand for air conditioners in India this summer.
Collaborative approach from local bodies with IOAA is essential: Indrajit Sen
In OOH News By Nabamita Chatterjee - March 21, 2016
Indrajit Sen, Consultant, IOAA in East Talks OOH conference in Kolkata shares his thoughts the way forward for outdoor industry and the positive steps to be taken for it.
OAAWB is working towards protecting the rights of media owners : Arup Choudhury
In OOH News By Nabamita Chatterjee - March 21, 2016
Speaking at East Talks OOH conference in Kolkata, Arup Choudhury, Secretary, OAA West Bengal shares how the association is taking key initiatives to transform the outdoor industry scenario.