Results For "PR"
3696 News Found
Xposure to manage media for Ralson Tyres
In OOH News By M4G Bureau - August 11, 2017
The pitch process covered both the planning and buying aspects of the business and the mandate is effective immediately.
AAI invites for media at Gujarat’s Rajkot airport
In Talk OOH By M4G Bureau - August 10, 2017
The rights will be awarded through a competitive bidding process for a 10-year period
Railways addresses OOH industry queries at pre-bid meeting & roadshow in Delhi
In OOH News By Bhawana Anand - August 10, 2017
The meeting drew the participation of a wide cross-section of OOH media owners from across the country
Supreme Court gives green signal to New Outdoor Advertisement Policy for Delhi
In OOH News By Bhawana Anand - August 08, 2017
Outdoor Advertising Policy 2017 will replace the existing 2008 policy with new rules & regulations like ban on promoting "nudity, racism, drugs, cruelty to animals or any kind of violence” and no ads in the national parks, historical monuments, world heritage areas and religious places.
IPG Mediabrands India launches new Data Management Platform with MediaMath
In OOH News By M4G Bureau - August 08, 2017
The Data Management Platform will integrate into Cadreon which is IPG Mediabrands’ existing real-time marketing and programmatic buying unit.
Railway road show & pre-bid meeting to be held tomorrow in Delhi
In OOH News By M4G Bureau - August 08, 2017
The Road Show & Pre-bid Meeting for the Delhi Area OOH, South Eastern Railway, Western Railway, Central Railway & Northern Railway will commence at 10:30AM on August 9
“Moving, interactive hoardings can spur more innovations”
In Viewpoints By Satarupa Chakraborty - August 08, 2017
Automobile brands are among the leading advertisers in Indian OOH space. If we consider only static OOH sites in India, automobile major Hyundai Motor India is present on some 500 hoardings in urban India and 300 in rural India. Hyundai is also highly visible on premium and strategically located media at airports and malls. The brand has also used interesting augmented-reality based activations time to time. Outdoor Asia speaks to Puneet Anand, General Manager & Group Head – Marketing, Hyundai Motor India Limited, on how the brand perceives outdoor advertising. Edited excerpts:
‘OOH is primed for accelerated growth’
In OOH News By Nabamita Chatterjee - August 04, 2017
Noomi Mehta, Chairman, IOAA, pointed out that in the coming years the growth opportunities for the outdoor industry will grow manifold in tandem with the national economy and rapid development of industrial and business infrastructure that include industrial parks, smart cities, etc.
JCDecaux crafts super premium media at The Collection, UB City
In OOH News By M4G Bureau - August 03, 2017
The luxury mall located in Bengaluru houses a mix of highly sophisticated digital and static media, providing an uncluttered environment for brand advertising
Bingo makes a neat cut on Bengaluru skywalk
In Campaigns By M4G Bureau - August 03, 2017
The innovation was executed by OOH firm IKON, while the media was provided by Pioneer Publicity.