Results For "PR"
3696 News Found
RERA registered real estate brands gradually retracing OOH path
In OOH News By M4G Bureau - January 10, 2018
The act, implemented in 2017 with aim of bringing about clarity and fair practices to protect the interests of buyers, had put several big and small real estate projects on the back-burner, resulting in a sharp drop in their OOH advertising too
UK’s MediaCom pushes ahead with programmatic buying tool
In Digital OOH By M4G Bureau - January 10, 2018
MediaCom is promoting the launch of innocent’s new ‘Super Juice’ in London, Manchester and other key cities using an automated trading desk for DOOH ads wherein the system uses data that informs the optimum times for the brand to be live across each screen, with each having a unique schedule by day and by hour
Paytm Metro criss-crosses Gurugram to promote Metro recharge
In Campaigns By M4G Bureau - January 10, 2018
Paytm has been strategically using OOH advertising to promote their various offerings. More recently, the brand advertised on BQS to communicate about bus ticket facility, and undertook cab branding to promote Paytm payments service
Atin takes Asian Games 2018 sky high on board NokScoot
In Gallery By M4G Bureau - January 09, 2018
The Ministry of Youth & Sports Affairs, Government of Indonesia, which is organising the mega sports event in Jakarta and Palembang, has opted to promote the event in different Asian countries
Irish start-up Solar AdTek brightens OOH solar lighting prospects
In OOH Solutions By M4G Bureau - January 09, 2018
The company has set up solar lighting systems in Ireland and France and will be foraying into the UK, Italy, Dubai and Belgium markets this year; to supply 1,300 sets of LED lights for use in advertising signs in UK motorway service stations and 600 for use in rail and bus stations in Ireland
Santosh Padhi to lead Outdoor Lotus, Press Lotus Jury at ADFEST 2018
In OOH News By M4G Bureau - January 09, 2018
ADFEST 2018 will be held during March 21-24 2018 at the Royal Cliff Hotels Group, Pattaya; Paddy will lead the jury in two categories where he has attained stellar achievements
Atin takes Asian Games 2018 sky high on board NokScoot
In Campaigns By M4G Bureau - January 09, 2018
The Ministry of Youth & Sports Affairs, Government of Indonesia, which is organising the mega sports event in Jakarta and Palembang, has opted to promote the event in different Asian countries
‘DOOH in India – Dawn of a new era is near’
In Viewpoints By Haresh Nayak - January 08, 2018
What is promising is the upward momentum building around the need of having inclusive and integrated OOH platforms which will serve the needs of today’s communication realm, which is data driven and tech oriented
Hong Kong’s MTR crafts cartoon-themed train compartment
In Campaigns By M4G Bureau - January 06, 2018
The Mass Transit Railway (MTR) project featured the Japanese cartoon anime Kumamon with a real-life train compartment showcasing the cartoon characters as part of “Festive delights to passengers” to life campaign
Adidas turns the spotlight on ‘Predator’ with 3D innovation
In Campaigns By M4G Bureau - January 05, 2018
The one-month multi-city campaign that also features a unique 3D innovation - planned and executed by Posterscope -is particularly targeted at the football players and fans across all age groups