Results For "PR"
3696 News Found
‘DOOH growth not at the expense of classic media’
In Digital OOH By Rajiv Raghunath - October 01, 2018
Addressing the International OOH Congress in St Petersburg, Annie Rickard, ex-Global President, Posterscope asserted that “if OOH does not grow”, it would be because the industry has not done enough in that direction
INOX checks into Coimbatore airport for launch promo
In Gallery By Bhawana Anand - September 29, 2018
In association with Times OOH, INOX Movies placed branded boxes on the baggage conveyer belt at the Coimbatore airport to catch the attention of passengers collecting their luggage
On-ground activation tops Britannia’s rural market strategy
In OOH News By Bhawana Anand - September 28, 2018
The rural market provides 41% of revenues in the consumer goods segment, challenges notwithstanding; on-ground activities drive Britannia’s sales growth in rural markets
Static displays not enough to drive DOOH growth: Tom Goddard
In Digital OOH By Rajiv Raghunath - September 28, 2018
Tom Goddard, President, FEPE International and Chairman, Ocean Outdoor, UK advocated greater use of streaming content, interactive technologies and the like to drive deeper OOH audience engagement
Cure.fit hits the streets for #ForTheLoveOfFit
In Gallery By Bhawana Anand - September 27, 2018
The campaign promotes the fitness brand along with its various sub-brands targeting high footfall locations in Delhi
Panasonic Indian ventures into Digital Display Business with SignEdge Solution
In OOH Solutions By M4G Bureau - September 27, 2018
The all new Panasonic series of Professional display monitors and 4k video wall is a fine blend of integrated display solutions, coupled with high quality viewing characteristics
Honda plans to amplify Activa 125 new campaign via OOH
In OOH News By M4G Bureau - September 27, 2018
Introline The new 360 degree campaign ‘Sau mein se sava sau’ promotes the new class leading features of Activa 125 while leveraging the trust & legacy of brand Activa
Prsym partners with Inflow Technologies for Proprietary LPD 6K Series for distribution
In OOH Solutions By M4G Bureau - September 26, 2018
Prysm embarks upon partner-distributor led model for serving the growing India market
Kumbh mela ideal for brand promotions
In OOH News By Bhawana Anand - September 26, 2018
Kumbh Mela is one of the most preferred occasions for various national brands to undertake for experiential branding whereby brands not only engage with the masses but accomplish their respective long-term marketing objectives
Chennai media owners back GHMC move to remove illegal sites
In OOH News By M4G Bureau - September 25, 2018
The media owners view this step as key to ushering in fair business practices, regulation of business, and declutter of the city landscape