Matt James new Global Brand President at Zenith

In OOH News By M4G Bureau - January 08, 2019

Based in HQ London, Matt will report to Steve King, CEO, Publicis Media

Kolhapur MC unveils new outdoor policy

In OOH News By Bhawana Anand - January 07, 2019

The ULB is looking to generate Rs 2 cr revenues from advertising contracts

Karnataka govt asked to expedite approval of draft outdoor ad bylaws

In OOH News By M4G Bureau - January 04, 2019

The Bench has also asked the city police to be more vigilant on illegal posters and flexes being put up on the streets

Punjab govt puts media owners in a bind

In OOH News By M4G Bureau - January 04, 2019

Media owners expected to provide sites at no profit margin

SDMC floats new tenders for media allotment

In OOH News By M4G Bureau - January 03, 2019

A new tender floated for allotment of advertisement rights on flags, MUPIs, other advertising instruments, LED screens and through product displays in market clusters in South & Central zones

Educationista hops onto cabs to promote expo in Pune

In Campaigns By M4G Bureau - January 03, 2019

Some 100 cabs have been branded

Railways introducing barter advertising on trial basis

In OOH News By M4G Bureau - January 02, 2019

The railways has devised a unique way of allowing companies to advertise on trains in lieu of any product or service they have delivered to passengers on board designated trains

‘OOH ad revenues increasing y-o-y’

In Viewpoints By Shradha Mishra - December 31, 2018

While the outdoor industry plays an important role in city development, every media owner must strictly adhere to safety and regulatory norms, says Dilip Gawade, Joint commissioner, Pimpri Chinchwad Municipal Corporation (PCMC)

Decathlon on an OOH drive in Kolkata

In Campaigns By Ria Banerjee - December 31, 2018

The brand is promoting its new store launch in the city

Kumbh Mela 2019 media rates raised

In OOH News By Bhawana Anand - December 28, 2018

The Mela authorities have hiked media rates by almost 200-300%, along with providing better branding opportunities