JCDecaux launches intl audience measurement tool for airports

In OOH News By M4G Bureau - February 22, 2019

The new solution will be launched at Paris Aéroport, then at Changi Airport Singapore in April, before being gradually rolled out across main hubs

UberAuto’s Chennai campaign promises haggle free rides

In OOH News By M4G Bureau - February 22, 2019

The ‘ No haggling, no hassles’ campaign crafted by Ogilvy Bangalore promotes Uber auto services in the city

Spotlight on audience measurement metrics at 1st Transit Media Talks Conference

In OOH News By M4G Bureau - February 22, 2019

Manas Mohan, Ideation Evangelist & Principal Consultant, SHARP, Laqshya Media Group will make a presentation on ‘How audience metrics will catalyse transit media growth’

HP’s Vitesh Sharma to speak on green solutions for transit media

In OOH News By M4G Bureau - February 21, 2019

Vitesh Sharma, Country Head for HP Sign & Display business, HP will be addressing the upcoming 1st Transit Media Talks Conference in Mumbai on the theme of ‘Why transit media business must embrace green printing solutions’

Money4Drive bags bus ad rights in Indore in pact with Proactive In & Out Advertising

In OOH News By M4G Bureau - February 21, 2019

The contract has been awarded for a period of 2 years

Outdoor LED display market to reach $22.4 bn by 2024

In Research By M4G Bureau - February 20, 2019

Global Market Insights Inc.’s latest research says outdoor LED display market to be driven by growing demand for electronic billboards over printed billboards

Alita Battle Angel unleashed over city scape

In Campaigns By M4G Bureau - February 20, 2019

Active Media Innovations promotes Fox Star Studios’ Alita Battle Angel through tall building wraps and wall paintings in city arterial routes

KEI Industries offers amenities to support Kumbh Mela

In Campaigns By M4G Bureau - February 19, 2019

The brand has partnered with the UP government to provide better amenities and support at Prayagraj.

Network Fusion partners with Smaaash for exclusive branding rights

In OOH News By Bhawana Anand - February 19, 2019

As part of the alliance, Network Fusion will roll out advertising and branding activities in 32 centres across 17 cities catering to SEC A +, A segments in different age groups.

Love caught on lens

In Gallery By M4G Bureau - February 18, 2019

Smartphone brand Vivo’s nationwide DOOH campaign executed in association with TagTalk was all about showcasing the Valentine Day spirit ahead of the launch of its new handset Vivo V15 Pro on February 20.