RailTel to roll out pan-India RDN project covering 2,184 railway stations

In Digital OOH By Rajiv Raghunath - February 10, 2020

The project will be awarded to concessionaires for a period of 10 years, extendable by another 5 years

2nd Transit Media Talks conference in Mumbai today

In OOH News By M4G Bureau - February 06, 2020

The conference will feature presentations and discussions on the different transit media formats and how they deliver large audiences to the advertisers

GroupM estimates growth of 10.7% for Indian Ad market in 2020

In Research By M4G Bureau - February 06, 2020

Even with an overall slowdown in the global economy Indian media spends are expected to be between low to moderate in H1, with robust growth anticipated in H2 2020

Broadsign, AdMobilize partner to provide AI to DOOH networks

In Digital OOH By M4G Bureau - February 05, 2020

New partnership enables integrated ad campaign performance analysis and audience reporting

Rural marketing expert Prashant Mandke to address 2nd Transit Media Talks in Mumbai on Feb 6

In OOH News By M4G Bureau - February 05, 2020

Prashant Mandke will be sharing his perspectives on ‘How bus media can take rural marketing many a mile’

Publicis Groupe forms ‘Publicis In-Motion’

In OOH News By M4G Bureau - February 04, 2020

The entity will see the coming together of Arc Worldwide, Solutions and Ecosys OOH and Praveen Kumar Vadhera to head this wing

5 smart city projects in PPP mode an opportunity for digital signage industry

In Digital OOH By Bhawana Anand - February 04, 2020

100 new airports will also create more digital signage business

Rail infra modernisation, high speed trains likely to create more advertising avenues

In OOH News By M4G Bureau - February 04, 2020

4 station re-development projects and operation of 150 passenger trains would be done through the PPP mode: Budget 2020-21

Noida Authority to issue unique codes for road-facing media

In OOH News By Bhawana Anand - February 03, 2020

Media owners appreciate the authority’s drive to bring down unauthorised media

AdOnMo raises USD 3 million funding from Ant Financial’s BAce Capital

In Digital OOH By Pray Jani - February 03, 2020

The funds will also be utilised for product development, building upon the existing team and acquiring talent