TATA Cha provides refreshing tea to senior citizens in Bangalore

In Campaigns By M4G Bureau - April 30, 2020

The initiative aimed to support the elderly in the city and spread warmth to lighten the anxious hours

CashurDrive launches CUD Medicare

In OOH News By Bhawana Anand - April 29, 2020

CUD Medicare offers innovative health care products for travellers for the changing scenario caused due to the pandemic

Posterscope promotes Haresh Nayak to APAC President

In OOH News By M4G Bureau - April 29, 2020

Nayak to also oversee Operational Excellence as COO Media Brands for DAN India

No stopping for students during lockdown ensures Unacademy

In Campaigns By Bhawana Anand - April 29, 2020

Offering 20,000+ online classes, the brand launched a wide-spread outdoor campaign to keep students motivated in the hard times

KMC to look into West Bengal Outdoor Advertising Association plea for fee & tax waivers

In OOH News By Ria Banerjee - April 28, 2020

The association is also approaching building owners with plea for non-payment of rent in the crisis period

Laqshya Media Group takes initiative to protect frontline heroes

In Gallery By - April 27, 2020

The media giant group installs disinfectant kiosks at police stations to safeguard police force and their family members

Pratibha Advertising implements Edge1 OOH Software

In OOH News By M4G Bureau - April 27, 2020

Bihar based Pratibha Advertising, implements Edge1 OOH Advertising Software to manage their OOH advertising business

86% audience will notice OOH ads as much or more post lockdown, says Laqshya Media Group report

In Research By M4G Bureau - April 24, 2020

An online study was conducted reaching 1104 respondents across the primary cities in India including the age group between 18 and 39, across genders and representing both NCCS A and B

OOH is strong enough to bounce back: Industry leaders

In OOH News By Bhawana Anand - April 24, 2020

In a webinar hosted by The Social Street and anchored by Mandeep Malhotra, industry leaders Noomi Mehta, Alok Jalan & Pramod Bhandula underlined the need to engage clients innovatively

Faber-Castell India appoints Sonali Shah as Marketing Director

In OOH News By M4G Bureau - April 23, 2020

Sonali will be leading the Marketing & Corporate Communication activities across all the product categories at Faber-Castell India