Cabinet nod for Karnataka Open Places Amendment Bill 2020 poses greater challenge to Bangalore OOH

In OOH News By M4G Bureau - February 21, 2020

The state cabinet plans to extend the provisions of the Act to the entire state including areas under panchayats

MediaCom awarded media mandate of Citroen India

In OOH News By M4G Bureau - February 07, 2020

The account will be managed and supervised from the MediaCom Bangalore office

GroupM estimates growth of 10.7% for Indian Ad market in 2020

In Research By M4G Bureau - February 06, 2020

Even with an overall slowdown in the global economy Indian media spends are expected to be between low to moderate in H1, with robust growth anticipated in H2 2020

Rail infra modernisation, high speed trains likely to create more advertising avenues

In OOH News By M4G Bureau - February 04, 2020

4 station re-development projects and operation of 150 passenger trains would be done through the PPP mode: Budget 2020-21

AdOnMo raises USD 3 million funding from Ant Financial’s BAce Capital

In Digital OOH By Pray Jani - February 03, 2020

The funds will also be utilised for product development, building upon the existing team and acquiring talent

PMPML calls for bids for advertising on BRTS corridor in Pune Metropolitan area

In OOH News By M4G Bureau - December 24, 2019

Multiple media formats are available for advertising rights for a period of 5 years

GroupM to touch $50Billion annual billing in 2019

In OOH News By M4G Bureau - December 20, 2019

According to COMvergence's projections, the agency had the largest industry market share at 17.2 percent and 30.2 percent intra-Big 6 group share.

OAC 2020 to be held in Mumbai on July 24-25

In OOH News By M4G Bureau - December 17, 2019

The 16th Outdoor Advertising Convention (OAC) will direct focused attention on areas like delivering great advertising experiences to brands using creative tech solutions, locating OOH in India’s urban development programmes, redefining OOH marketing in a changing media environment, programmatic OOH

Illegal hoardings in Goa to come under close watch

In OOH News By Pray Jani - December 06, 2019

Hoardings in Goa under supervision to conform to the requirements of Land Development and Building Construction Regulations, 2010

OOH growth prospects bright in UK, US markets: GroupM forecasts

In Research By Bhawana Anand - December 04, 2019

In the UK, outdoor remains a standout for its capacity to sustain growth, supported by ongoing innovation, especially in DOOH; in the US, outdoor will likely grow at +4.0 to +5.0% over each of the next five years