Srishti Communications takes up Presenting Sponsorship of 1st Transit Media Talks conference

In OOH News By M4G Bureau - January 09, 2019

Bullseye Media is the ‘Powered By’ sponsor of the conference; Promoflex Display Systems and Armour Digital OOH are the Associate Sponsors

Prakash Arts upgrades Vijayawada Airport media

In OOH News By M4G Bureau - January 09, 2019

In leveraging the business opportunities that stem from the airport passenger traffic growth, the OOH firm has significantly upgraded the media assets there, by installing wall sites, hanging sites, scrollers, digital displays, among others

SDMC floats new tenders for media allotment

In OOH News By M4G Bureau - January 03, 2019

A new tender floated for allotment of advertisement rights on flags, MUPIs, other advertising instruments, LED screens and through product displays in market clusters in South & Central zones

‘OOH ad revenues increasing y-o-y’

In Viewpoints By Shradha Mishra - December 31, 2018

While the outdoor industry plays an important role in city development, every media owner must strictly adhere to safety and regulatory norms, says Dilip Gawade, Joint commissioner, Pimpri Chinchwad Municipal Corporation (PCMC)

Eastern Rly’s Sealdah Div invites bids for DMU exterior wrap

In OOH News By M4G Bureau - December 24, 2018

The contract will be awarded for three years and the total advertisement area available for display in the rake is 212.12 sq.ft. area

PMC’s new policy to curb clutter by political banners

In OOH News By M4G Bureau - December 21, 2018

The official body has allotted 100 locations for displaying political and cultural banners

Samsung sees digital opportunities in Tier I & II airports

In Digital OOH By Bhawana Anand - December 11, 2018

The global major to actively look at Tier I & II airports across the country to deploy its digital display products

Posterscope launches unique real time digital OOH platform

In OOH News By M4G Bureau - December 05, 2018

Reported to be a one-of-its kind launch in the Indian OOH industry, it will allow advertisers to have direct control on the content to be played on digital screens

Prayagraj OOH industry caught in a sticky wicket ahead of Kumbh Mela

In OOH News By Bhawana Anand - December 05, 2018

Media owners cite that the ULB has set unviable cost on media to be contracted, apart from pushing the industry on the backfoot with regard to existing media displays

Samsung launches unique UHD TVs for hospitality industry

In Digital OOH By Bhawana Anand - December 03, 2018

The series of Hospitality Televisions comes with a unique feature to display ads showcasing offers/services/products available in the hotel as well as outside