‘MNC brands are increasingly drawn to our premium assets’

In Viewpoints By Rajiv Raghunath - March 20, 2023

Denise Levine, Chief Revenue Officer of Branded Cities shares her perspectives on the company’s business approach in an interview with Rajiv Raghunath.

Closeup crafts ‘Refreshing DOOH Campaign’ in Ahmedabad

In Campaigns By M4G Bureau - March 14, 2023

Planned by Rapport Outdoor, the campaign promoting ‘Closeup Triple Fresh Formula Toothpaste’ has been rolled out exclusively on DOOH billboards operated by Times OOH.

Roshanspace Brandcom is Title Sponsor of Outdoor Advertising Awards (OAA) 2023 Contest & Awards Function

In OOH News By M4G Bureau - March 14, 2023

The OAA 2023 Contest will open shortly; the awards function to be held at Manekshaw Centre, Delhi on July 28

SD Corp OOH innovation shines the light on Sarova project

In Campaigns By M4G Bureau - March 06, 2023

Focus on the Experience City

Hivestack in partnership with Winkel Media

In Digital OOH By M4G Bureau - March 02, 2023

This partnership will integrate Winkel Media’s DOOH inventory into the Hivestack SSP offering advertisers from around the world the opportunity to activate campaigns via both open exchange and PMP.

LED warranty: A guide to understand your coverage options

In OOH Solutions By - March 02, 2023

Sanket Rambhia, CEO of Xtreme Media, shares a ready reckoner on the aspects to be looked into when evaluating an LED warranty.

Laqshya Media Group’s Inventech creates first-of-its-kind AI algorithm gesture tech for Absolut Glassware

In Digital OOH By M4G Bureau - March 01, 2023

Florian Sallaberry, Group Head- International Brands at Pernod Ricard India, says, “We are thrilled to partner with Laqshya Media Group on this Absolut Glassware Launch Activation, which showcases our shared commitment to promoting inclusion and diversity.”

UK’s EE launches DOOH campaign to help Manchester Stay Connected at Night

In Digital OOH By M4G Bureau - February 28, 2023

Saatchi & Saatchi London uses Ocean’s OOH tech in Manchester City Centre to power the EE campaign.

Crayons Advertising aims to double its revenues by 2026

In OOH News By M4G Bureau - February 23, 2023

The company has recently filed its Draft Red Herring Prospectus (DRHP) with NSE Emerge for initial public offering (IPO)

All about the WOW factor!

In Viewpoints By Rajiv Raghunath - February 22, 2023

Scott Krantz, CEO of Los Angeles-based WOW Media, a leading operator of iconic DOOH media sites and a pioneer of traffic-facing, large format full motion displays, talks about the company’s business journey to the top, in an interview with Rajiv Raghunath.